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Matthew Bell

Copywriter at Power Home Remodeling
Intro Book
Experienced writer and content creator with a strong background in marketing, PR, and journalism.
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Location
Philadelphia, Pennsylvania, United States, US
Languages
  • Spanish -
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Bio

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Matthew Bell is a seasoned writer and content creator with a strong background in marketing, PR, and journalism. He has worked as a copywriter, SEO writer, and content writer for various companies, including Power Home Remodeling, BrainDo, and Next Magazine. He has also held roles as an Account Executive and Associate Editor. Matthew holds a Bachelor of Arts degree from Rutgers, The State University of New Jersey-New Brunswick and has certifications in content marketing, inbound marketing, and SEO.

Credentials

  • How to use ChatGPT for Content Creation
    LinkedIn
    Jan, 2024
    - Apr, 2026
  • OpenAI ChatGPT: Creating Custom GPTs
    LinkedIn
    Jan, 2024
    - Apr, 2026
  • Prompt Engineering: How to Talk to the AIs
    LinkedIn
    Jan, 2024
    - Apr, 2026
  • HTML Essential Training
    LinkedIn
    Jun, 2022
    - Apr, 2026
  • Introduction to Web Design and Development
    LinkedIn
    Jun, 2022
    - Apr, 2026
  • Learning Local SEO
    LinkedIn
    Jun, 2022
    - Apr, 2026
  • Practical HTML for Marketing Projects
    LinkedIn
    Jun, 2022
    - Apr, 2026
  • Serving Customers Using Social Media
    LinkedIn
    Jun, 2022
    - Apr, 2026
  • Succeeding in Web Development: Full Stack and Front End
    LinkedIn
    Jun, 2022
    - Apr, 2026
  • Technical SEO
    LinkedIn
    Jun, 2022
    - Apr, 2026
  • Understanding Information Architecture
    LinkedIn
    Jun, 2022
    - Apr, 2026
  • User Experience for Web Design
    LinkedIn
    Jun, 2022
    - Apr, 2026
  • User Experience for Web Design (2015)
    LinkedIn
    Jun, 2022
    - Apr, 2026
  • UX Foundations: Accessibility
    LinkedIn
    Jun, 2022
    - Apr, 2026
  • UX Foundations: Information Architecture
    LinkedIn
    Jun, 2022
    - Apr, 2026
  • Web Programming Foundations
    LinkedIn
    Jun, 2022
    - Apr, 2026
  • Writing Great Lyrics
    LinkedIn
    May, 2022
    - Apr, 2026
  • Writing: The Craft of Story
    LinkedIn
    May, 2022
    - Apr, 2026
  • Excel Essential Training (Office 365)
    LinkedIn
    Jan, 2020
    - Apr, 2026
  • Project Management Foundations
    LinkedIn
    Jan, 2020
    - Apr, 2026
  • SEO Foundations
    LinkedIn
    Jan, 2020
    - Apr, 2026
  • SEO Foundations (2018)
    LinkedIn
    Jan, 2020
    - Apr, 2026
  • Project Management Foundations: Communication
    LinkedIn
    Dec, 2019
    - Apr, 2026
  • Writing Headlines
    LinkedIn
    Dec, 2019
    - Apr, 2026
  • Content Marketing Certification
    HubSpot Academy
    Dec, 2019
    - Apr, 2026
  • Inbound Marketing Certification
    HubSpot Academy
    Dec, 2019
    - Apr, 2026
  • Keyword Research
    SEMrush
    Feb, 2020
    - Apr, 2026
  • Google Analytics Beginner
    Google
    Dec, 2019
    - Apr, 2026

Experience

  • Power Home Remodeling
    • Greater Philadelphia
    • Copywriter
      • Jan 2022 - Present
      • Greater Philadelphia

      As part of Power Home Remodeling (#13 on Fortune Magazine's Best Places to Work list), I work on internal brand communications.

  • Self Employed
    • SEO Writer | Travel, Lifestyle, Marketing
      • Jun 2010 - Present

      As a freelance writer, I've written a weekly men's grooming column on Esquire.com, edited the online travel section of Outside Magazine, and have been published in Tripadvisor, Afar, Travel + Leisure online, and more.

  • BrainDo
    • Philadelphia, PA
    • SEO Content Writer
      • Jan 2020 - Dec 2021
      • Philadelphia, PA

      At BrainDo, a digital marketing agency based in Philadelphia, I wrote SEO optimized landing pages and blog content for College Ave Student Loans, 21st Century Car Insurance, Farmers Insurance, Invitae, and Karl Family Farms.

  • Nerve Cannabis Consulting
    • Denver, Colorado
    • Vice President of Communications
      • Jul 2016 - Apr 2018
      • Denver, Colorado

      This was a cannabis PR company I started with a few friends. Highlights include securing press coverage for the launch of Tommy Chon's, Chong's Choice Colorado, and job fairs for Vangst (the first and largest cannabis headhunting company in the US) at the beginning of the cannabis market, and introducing the filtered SilverStick to mainstream publications such as Mashable and BuzzFeed.

  • Mao Public Relations
    • New York, New York
    • Account Executive
      • Oct 2005 - Jul 2010
      • New York, New York

      In my role as an Account Executive at MAO PR (a leading downtown fashion PR agency), I cultivated an influential network within the fashion industry, securing significant wins for our clientele.Highlights include running comms between Mattel and 50 fashion designers for Barbie's 50th birthday New York Fashion Week show. Establishing a relationship with Beyoncé's stylist which that successfully resulted in our client, The Blonds, being featured in high-profile editorials and music videos.

  • Next Magazine
    • Greater New York City Area
    • Writer
      • May 2001 - Jan 2010
      • Greater New York City Area

      I was side hustling as a bartender, and met an editor for NEXT, which was one of two magazines covering NYC gay nightlife. Next thing I knew, I had a pop culture column!

  • Genre Magazine
    • Greater New York City Area
    • Associate Editor
      • Dec 2003 - Oct 2005
      • Greater New York City Area

      Linkedin won't let me reorder this, but I got this role after writing for Next Magazine (above) for a few years. Genre was a leading national magazine that covered gay men's lifestyle - fashion, travel, etc. I edited the front of book and Lady Bunny's column. I also contributed to music, travel, and fashion.

  • MSNBC
    • Greater New York City Area
    • Archivist
      • Jun 1999 - Dec 2003
      • Greater New York City Area

      I began logging incoming feeds through Decision 2000 and from 9/11 to the wars in Iraq and Afghanistan wars, and I helped producers source archival footage.

Education

  • Rutgers, The State University of New Jersey-New Brunswick
    Bachelor of Arts (B.A.), History

Suggested Services

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Industry Focus. “Marketing and Advertising”

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