Bio
Experience
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Deakin Research
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Geelong, Victoria, Australia
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Head of Creative
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Feb 2022 - Present
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Geelong, Victoria, Australia
Key responsibilities:- Led and mentored a 5-member team of high-performing team of design and multimedia professionals, as well as maintaining a network of 10+ regularly contributing design, videography & photography production agencies & freelancers.- Developed and executed creative strategies to translate marketing and communication objectives into compelling visual narratives about Deakin’s research excellence.- Coordinated expert graphic design and videography services, ensuring alignment with brand, quality, and accessibility standards.- Successfully delivered video, animation & digital executions for Higher Degree by Research brand awareness campaign across owned & paid channels, leveraging inspiring researcher stories aligned to key choice drivers.- Developed visual brand narratives for research insitutes & centres, executed across masterbrand aligned communication & marketing collateral, to bring to life the inspiring impact of Deakin’s research, while delivering cost savings and efficiency.- Led implementation of new internal EDM system, working closely with various internal stakeholders including Digital Services to deliver highly visual and customisable design templates to support the communication of Deakin stories university-wide.- Executed visual uplift of high-level marketing communication assets for research partnerships, research degrees, institute & centres to implement behavioural science research.- Provided specialised technical knowledge and advice on graphic design and multimedia applications to support Deakin Research & Innovation.
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Whispir
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Melbourne, Victoria, Australia
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Creative Services Manager
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Jun 2021 - Feb 2022
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Melbourne, Victoria, Australia
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Australia
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Design Services
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1 - 100 Employee
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Creative Services Director
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Aug 2018 - Jun 2021
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Senior Designer
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Apr 2012 - Aug 2018
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Graphic Designer
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Aug 2010 - Apr 2012
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Graphic Designer
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Jan 2008 - Aug 2010
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Graphic Designer
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Jun 2007 - Jan 2008
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Junior Graphic Designer
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Jul 2006 - Jun 2007
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Volunteer Staff
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Aug 2003 - Mar 2006
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GWR GROUP
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London, United Kingdom
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Junior Designer
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Mar 2002 - Mar 2003
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London, United Kingdom
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Education
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1998 - 2002Massey University
Bachelor of Design, Design and Visual Communications, General
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