Experience

• 

  Bacchus Agency

  • United Arab Emirates

  • Account Director

    • Nov 2023 - Present
    • United Arab Emirates

• 

  Mjay's Kitchen

  • Dubai, United Arab Emirates

  • Founder

    • May 2020 - Present
    • Dubai, United Arab Emirates

    -B2C and B2B catering -Event Management -Event Coordination -Concept Creation

• 

  Webedia Arabia

  • Dubai, United Arab Emirates

  • Head of Influencer Marketing

    • Dec 2020 - Nov 2023
    • Dubai, United Arab Emirates

• 

  Heyyy Advertising

  • Dubai Media City, Dubai, United Arab Emirates

  • Senior Talent/Influencer Manager

    • Apr 2019 - May 2020
    • Dubai Media City, Dubai, United Arab Emirates

    Influencer marketing campaigns and activations

• 

  Mena Marketing (Novalac)

  • Regional Brand Manager

    • Aug 2018 - Apr 2019

    · Analyze consumer insights.· Stay Up to date with local and regional markets and competitors to ensure adherence of campaigns and achieve the objectives and goals.· Gather, organize, and filter information from all sources (i.e. sales, customer visits, market research, etc.), communicating and acting on information as necessary.· Plan, design and implement strategies to expand the brand’s impression, exposure and market share.· Large scale event management: local and regional.· Communicate with distribution agents, vendors, and other personnel.· Lead promotional activities for the event.

• 

  INTERAL SARL

  • Key Account Manager (Italian F&B)

    • Feb 2016 - Aug 2018

    · Daily follow up with the company’s key clients.· Develop marketing activities/launch new products/implement promotions and events· Media communications to promote our brands and events.. Plan all logistics of events.Deal with local and international chefs for events and trainings· Analysis and identification of upcoming needs and opportunities.· Analyze competitor’s activity.· Forecast and track key account metric.

• 

  FAWAZ HOLDING

  • Key Account Executive

    • Sep 2014 - Feb 2016

    · Keeping up to date with market trend and competitor activity.· Closely liaising with the marketing team about campaigns.· Introducing promotional items in the market.· Attendance of meetings with the key accounts and presentation of current offers.· Manage all aspects of the customer relationship, including price negotiation and delivery.

• 

  Leo Burnett

  • Internship

    • Jul 2014 - Aug 2014

• 

  AMPM

  • Event Manager

    • 2010 - 2014

    · Promote and organize suitable arrangements for all events.· Negotiate and contract with vendors and suppliers to provide the event with all the necessary, such as security, lighting, displays, sound equipment…· In charge of designing the layout and schedule of the event.· Carrying out marketing activities to promote the event and find suitable sponsors.· Prepare budget and ensure adherence.· Lead a team.