Experience

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  LogMeIn

  • Lindon, UT

  • Channel Content Marketing Manager

    • Oct 2018 - Jan 2021
    • Lindon, UT

    Channel Content Marketing Manager for the Jive product line.Impartner PRM - channel portal marketing assets administrator.Marketing assets and channel portal support more than 4,000 partners globally.

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  AbacusNext

  • Lindon, Utah

  • Product Marketing Manager

    • Nov 2017 - Aug 2018
    • Lindon, Utah

    AbacusNext acquired HotDocs in November, 2017.

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  HotDocs Group

  • Canada
  • Software Development
  • 1 - 100 Employee

  • Product Marketing Manager

    • Apr 2014 - Nov 2017

    Primary contact between customers, internal stakeholders and product development team. Research customers, competitors and the market to gain insight needed to prioritize product development projects.Conducted a customer research project to better understand our customers’ needs and to receive feedback on our products. Utilized in-depth phone interviews, managed email campaigns and developed online surveys. Currently involved with a HubSpot implementation (marketing automation software). Successfully coordinated the introduction of software license keys to over 2,000 customers.Worked with the Product Owner and Director of Product Development to implement a scrum development process.Certified Scrum Product Owner (CSPO)

  • Sales Executive & Marketing Manager

    • Feb 2011 - Mar 2014

    Generated B2B software sales (SaaS, desktop, enterprise) to legal, banking, insurance, government, and corporate customers.Promoted to Marketing Manager after a year in software sales.Supported new product launches, product demonstrations (GoToWebinars), ROI analysis, website content updates and developed marketing material (brochures, flyers, case studies, training videos, press releases).Managed tradeshow efforts – lead generation, planning, budgets, research, booth design, logistics, setup/takedown. Represented the company and conducted software demos at events while meeting with prospects and clients.Successfully assisted with the implementation of SalesFusion (marketing automation software) that increased online lead generation over 90% within the first 6 months.Initiated development of an online training video resource center to better support our customers. Coordinated with product consultants to script and produce a series of 13 product training videos. Generated 6,600 views over a 16 month period.

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  FOV Editions

  • Provo, Utah

  • Account Manager

    • Feb 2010 - Mar 2011
    • Provo, Utah

    Sold art publishing services to artists, museums and galleries. Prospected for new customers through referrals, networking, cold-calls and sales promotions.Developed brochures, promotional and marketing pieces to advertise the company’s products and services.

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  Neways International

  • United States
  • Retail
  • 700 & Above Employee

  • Global Demand Planning Manager

    • Sep 2008 - Jun 2009

    • Supervised three supply chain managers and two interns while overseeing the 12-month product sales forecasts (500+ SKUs) for 17 international offices • Directed supply chain team’s efforts in identifying critically overstocked inventory with short shelf-life. Worked with managers throughout the company to creatively reduce expiring inventory. Prevented hundreds of thousands of dollars in potential losses.• Initiated improvements to the global inventory and sales forecast reporting process. Worked with software engineers to reduce reporting lead times from 5-7 days to as little as 1-2 hours. • Key lead for corporate-wide Sales & Operations Planning (S&OP) implementation. Prepared and presented strategic planning reports on S&OP trends to CEO, CFO, COO and other key managers.

  • Corporate Regional Manager

    • Aug 2002 - Sep 2008

    • Coordinated interoffice projects (IT, sales & marketing, operations, accounting, legal, etc…)• Provided critical support to a year-long, million-dollar software implementation that directly impacted sales and operations in several markets. Worked with US-based contracted software engineers and corporate IT staff to create plans and requirements for a successful multinational transition.