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Martin Loeffler is a seasoned executive with a proven track record of driving innovation and growth across diverse industries. As Co-Founder and President of Awakening Experiencias SAPI de CV, he spearheaded the creation of the world's first happiness-focused hotel, showcasing his expertise in strategic planning and business development. Loeffler has also held leadership positions at Kronos Solar Projects GmbH, where he oversaw the development of utility-scale solar parks in Mexico, and at California State University Channel Islands, where he led the institute's vision, mission, and goals. With a strong background in social business, Loeffler has worked with renowned organizations such as Grameen Caldas and The Grameen Creative Lab, delivering successful projects and initiatives that drive positive impact. Fluent in English, French, German, and Spanish, Loeffler brings a unique perspective to global business challenges.

Experience

    • Co-Founder & President
      • Oct 2015 - Present
      • Playa del Carmen

      Creating the first hotel focused on happiness: www.awakening.mx

  • Kronos Solar Projects GmbH
    • Playa del Carmen, Mexico
    • Director Mexico
      • Jun 2015 - Present
      • Playa del Carmen, Mexico

      Development of utility scale solar parks in Mexico

    • Director California Institute for Social Business
      • May 2013 - Oct 2014
      • Camarillo, California

      The California Institute for Social Business as part of the California State University Channel Islands is the first university in the United States to offer a minor in social business as defined by Prof. Muhammad Yunus. Additionally, it offers certificates and is developing other academic progra...

  • Grameen Caldas
    • Manizales, Colombia
    • CEO
      • Jan 2012 - Apr 2013
      • Manizales, Colombia

      Grameen Caldas is a social business incubation center and venture capital fund.It also provides social business creation consulting services to companies seeking the creation of a Joint Venture with Prof. Mohammad Yunus.Responsible for overall management of the organization. Lead the company from...

    • Program Lead Holistic Social Business Movement Colombia
      • May 2010 - Oct 2012
      • Caldas, Colombia

      THE GRAMEEN CREATIVE LAB, Wiesbaden, GermanyA social business communication and incubation company co-founded by 2006 Nobel Piece Laureate Prof. Muhammad Yunus. Day-to-day tasks included delivery of public speeches, creative workshop and event leadership, international social business implementat...

    • Director Finance
      • Oct 2007 - Jun 2009

      Head of the Centralized Analysis group. Responsible for KPI based performance management, reporting and analysis. In addition, Innovation Lead for Finance, responsible for the success of Fireman's Fund's Innovation Management strategy in the Finance organization

    • Director Claims Business Intelligence
      • Apr 2004 - Sep 2007

      Head of the Claims Business Intelligence (CBI) Team. Responsible for generating performance transparency and developing recommendations to achieve operational excellence based on analytics. Day-to-day work required team leadership, analytical and conceptual design skills and in-depth business knowledge

    • Associate
      • 1998 - 2004

      A corporate strategy firm that focuses on sustained shareholder value and growth. Day-to-day tasks included analytical work, idea generation and implementation of developed concepts.

    • Controlling and Marketing Interns
      • Jan 1997 - Aug 1997

      Controlling and Marketing (two separate internships): • Controlling: preparation and participation at the global budget negotiations and elaboration and automation of a monthly financial reporting for senior management• Marketing: Led market study on the market potential for air cargo to Azerbaij...

    • Freelance Consultant and Interns
      • Jul 1995 - Jan 1996

      Elaboration of business plans and preparation of funding negotiations for start-up companies

    • Hauptgefreiter
      • Jul 1993 - Jun 1994

      Leading member of the reorganization task force of the unit / headquarter administration

Education

  • 1996 - 1998
    NEOMA Business School
  • 1994 - 1996
    ESB - Fachhochschule fuer Technik und Wirtschaft Reutlingen

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