Okay, let’s calculate this. Martha has 16 years of experience in the food industry, which is a decent amount. Her skills include menu development, food service management, and marketing strategy, which are all valuable in the industry. However, her education is in Human Resources, not a field directly related to food. Location is Suttons Bay, Michigan, which is a small town. Considering her experience and skills, I would estimate her hourly rate to be around $45, which is a reasonable rate for a restaurant manager or food service director in a small town. This rate is lower than what I would expect for someone with more experience or in a larger city, but it's still a good starting point.