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Mark Westerby

Head of Attraction Screen Wellington, a UNESCO Creative City of Film at WellingtonNZ
Intro Book
Mark Westerby is a seasoned producer and director with extensive experience in film, television, and live events, holding key roles at prominent companies including WellingtonNZ, WestMark Productions, and Random.
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Location
Wellington, Wellington, New Zealand, NZ
Languages
  • Portuguese Limited working proficiency
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Bio

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Mark Westerby is a seasoned executive with a proven track record in driving creative production and marketing initiatives. As Head of Attraction Screen Wellington, he spearheaded the city's bid to become a UNESCO Creative City of Film, further solidifying Wellington's reputation as a hub for creative industries. With extensive experience in managing media production teams, Westerby has delivered high-profile projects for clients such as NZTA, Weta FX, and Queensgate. His expertise in people leadership, project management, and stakeholder engagement has earned him a reputation as a collaborative and results-driven leader.

Experience

  • WellingtonNZ
    • Wellington, Wellington Region, New Zealand
    • Head of Attraction Screen Wellington, a UNESCO Creative City of Film
      • Dec 2022 - Present
      • Wellington, Wellington Region, New Zealand

  • WestMark Productions
    • Wellington, Wellington Region, New Zealand
    • Managing Director | Producer
      • Jan 2020 - Present
      • Wellington, Wellington Region, New Zealand

      WestMark is a creative production company specialising in content production, marketing and consultancy services. I direct and produce content stories across a range of mediums including podcast production, commercial and EPK/BTS and Trailer services for film and television. Notable projects include The Luminaries (BBC), Mothers of the Revolution (Universal), independent films Millie Lies Low, Going Going, Poppy and for Cornerstone Pictures, The Tank and the upcoming film Whina for which I also serve as Associate producer.Commercial clients include NZTA, Weta FX, Queensgate and Kaspersky.

  • Taia Studios
    • Wellington, Wellington Region, New Zealand
    • Managing Director | Producer
      • Aug 2021 - Present
      • Wellington, Wellington Region, New Zealand

  • Wētā Workshop Ltd
    • Wellington, Wellington Region, New Zealand
    • Senior Media Producer
      • Aug 2022 - Sep 2022
      • Wellington, Wellington Region, New Zealand

      Short-term role supporting the in-house media production team.Main responsibilities included:- Providing people leadership to the media production team ensuring a collaborative and high-performing team culture- Managing media production projects, ensuring on-time and on-budget delivery of content.- Developing and maintaining positive working relationships with key stakeholders across Weta Workshop to ensure sound understanding of business needs- Ensuring the media production team uses fit-for-purpose systems, processes, and equipment to enable efficient delivery of creative output

  • Random
    • New Zealand
    • Entertainment
    • 1 - 100 Employee
    • Managing Director | Producer
      • May 2018 - Aug 2021

      Co-owner and managing director of this film production company. Executive producer of many successful film projects such as Pork Pie, Born Racer - the Scott Dixon Story and the upcoming documentaries We Need To Talk About A.I. and Dawn Raid.Random also has an investment fund (Random Films Investments) Film projects include:• Great Expectations (UK)• Gloria (USA)• Born to Dance | Pork Pie | Boy | The Pa Boys | Human Traces | Orphans & Kingdoms | The Last Saint | Beyond the Known World (NZ)Random is the merger of entertainment companies Cuba Creative, Random Films and Propeller Studios.

    • Chief Executive
      • Mar 2011 - May 2018

  • Radio Active Charitable Trust
    • Wellington & Wairarapa, New Zealand
    • Board Member
      • May 2017 - Sep 2019
      • Wellington & Wairarapa, New Zealand

      Founding member of the governance board of Radio Active 88.6FM in Wellington, a loud and proud supporter of local music and creative communities for four decades.The Radio Active Charitable Trust has been formed by key figures from Wellington’s creative arts and business communities, who are working to develop a new vision for the station.

  • The One Victoria Trust
    • Waikato, New Zealand
    • Board Member
      • Mar 2014 - Sep 2019
      • Waikato, New Zealand

      The Meteor theatre in Hamilton is operated by the One Victoria Trust, which exists to foster, develop, and encourage all forms of creative and performing art, in a manner that benefits the community.We are Hamilton’s home of New Zealand theatre. The Waikato’s most exciting, accessible and affordable Performing Arts venue!Our Vision is to enhance the performing arts in Hamilton and New Zealand by providing a vibrant and thriving venue for theatre, music, dance, poetry, exhibitions, workshops, comedy, improv…and much, much more. The diversity is awe-inspiring! In our city. By our city. For our city.The Meteor is accessible and affordable and exists to support the new and the established, the professional and the community, and the mainstream and the experimental.

  • Propeller Studios NZ
    • Wellington & Wairarapa, New Zealand
    • Chief Executive
      • Mar 2014 - Nov 2014
      • Wellington & Wairarapa, New Zealand

  • Cuba Creative
    • Director
      • Mar 2004 - Nov 2014

  • Storybox
    • Wellington & Wairarapa, New Zealand
    • Creative Producer
      • Aug 2009 - Dec 2012
      • Wellington & Wairarapa, New Zealand

      Projects included:Lynx Anarchy - Spark PR & LynxProducerAn experiential brand activation for LYNX. We created organised chaos with a girls vs. guys paint war zone to launch the new fragrance Anarchy for Him and Her. Massive inflatable barriers, 100 litres of (bio-degradable) paint, a spray tent and one hapless referee equals Anarchy.http://storybox.co.nz/project/487/Afterlight – iLight Marina Bay Festival, Singapore ProducerA multi screen projection filmed on location in Singapore and New Zealand. As part of the iLight Marina Bay Festival.http://storybox.co.nz/project/afterlight/Frankfurt Book Fair Animation – Ministry of Culture & Heritage ProducerEleven quotes from some of the best known authors in NZ are brought to life in this animation for the New Zealand Guest of Honour media launch at the 2012 Frankfurt Book Fair.http://storybox.co.nz/project/frankfurt-book-fair/NZ OnScreen – REAL New Zealand Festival ProducerA collaborative project between Storybox, Chrometoaster and NZ On Screen, ‘New Zealand On Screen’ was an anchor project of the REAL New Zealand Festival during the Rugby World Cup 2011 and hosted more than 85,000 visitors.The exhibition was presented in re-configured shipping containers in Auckland and Wellington as well as a retro caravan converted into a mobile cinema touring 16 centres in the South Island.http://storybox.co.nz/project/new-zealand-screen/WGTN2040 – Wellington City Council ProducerShipping container installation for the public engagement portion of the Wellington 2040 strategy. http://storybox.co.nz/project/wellington-2040/Lynx Labs – Lynx ProducerA container installation at the Big Day Out concert in 2011.

  • New Zealand Fringe Festival
    • Director
      • Apr 2007 - Mar 2009

  • Madame Tussauds
    • London, United Kingdom
    • Entertainer
      • 2007 - 2008
      • London, United Kingdom

  • New Zealand Fringe Festival
    • Director
      • Sep 2004 - Apr 2005

  • Sydney Film Festival
    • Sydney, Australia
    • Ticketing Manager
      • 2005 - 2005
      • Sydney, Australia

      A world-class event, showcasing over 200 films in a two-week period, I was engaged to manage the ticketing operations for the 2005 event.

  • TROPFEST
    • Sydney, Australia
    • Project Manager
      • Jan 2002 - Mar 2004
      • Sydney, Australia

      The world’s largest short film festival. Managed the recruitment and coordination of volunteers for the 2002, 2003 and 2004 Tropfest at the Domain. Managed 250 volunteers for the 130,000 people in attendance.

  • Woolloomooloo Festival
    • Sydney, Australia
    • Festival Coordinator
      • 2004 - 2004
      • Sydney, Australia

      Management and direction of this iconic community festival in Sydney.

  • Mercedes - Benz Fashion Week
    • Courtesy Car Programme Manager
      • 2004 - 2004

      I worked on the Autumn/Winter Collections held at Federation Square in Melbourne managing the Courtesy Car Programme (CCP). As part of an agreement with Mercedes, I also provided drivers, vehicles, pick-up schedules and managed transport logistics for VIP passengers at the Australian Film Institute Awards.

    • Project Manager
      • 2002 - 2004

      A recurring contract position to create and manage the volunteer programme. This involved the coordination of more than 450 individuals for all of the 50 collection shows held with a four day period at Circular Quay and at off-site venues around Sydney.

  • Moonlight Cinema
    • Sydney, Australia
    • Box Office Manager
      • 2002 - 2003
      • Sydney, Australia

  • Prime Television New Zealand Ltd.
    • Hamilton, New Zealand
    • Film Reviewer - Prime Living
      • 2000 - 2001
      • Hamilton, New Zealand

  • Hamilton Gardens Arts Festival
    • Hamilton, New Zealand
    • Festival Producer
      • 2000 - 2001
      • Hamilton, New Zealand

      The 2001 Festival featured 45 events over a ten-day period at the picturesque Hamilton Gardens. Events organised included the New Zealand National Art Award, Opera, Theatre, Classical & Orchestral music, Open-air concerts and Sponsors functions. Over 33,000 people attended the 2001 Festival. The 2002 Festival featured over 60 events, with the familiar mix of arts events along with several outdoor film screenings and an extended jazz concert.

  • Waikato Youth Choir
    • Hamilton, New Zealand
    • Manager
      • 1998 - 2001
      • Hamilton, New Zealand

Education

  • 1994 - 2001
    University of Waikato
    Bachelor of Communication Studies (BCS), Marketing and Theatre

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