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Mark Mallen

Customer Marketing Activation Manager at Brill, Inc.
Intro Book
Seasoned sales and marketing executive with 29 years of experience delivering results-driven solutions.
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Location
Rock Hill, South Carolina, United States, US
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Bio

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Mark Mallen is a seasoned business professional with 29 years of experience in sales, marketing, and management, spanning multiple industries and companies, including Brill, Inc. and American Food Specialty Systems. He holds a Bachelor of Science degree in Business Administration and Management from Fairmont State University and has completed the Strategic Selling and Large Account Management certification from Miller Heiman Group.

Credentials

  • Strategic Selling and Large Account Management
    Miller Heiman Group
    Jan, 2010
    - Apr, 2026

Experience

  • Brill, Inc.
    • United States
    • Food and Beverage Manufacturing
    • 100 - 200 Employee
    • Customer Marketing Activation Manager
      • Jun 2017 - Present

      • Supported $680M National Bakery Business• Joint Business Planning• Planned and Coordinated National Trade Shows• Created Virtual/Digital Training and Selling Tools• Planned and Created Impactful Content for 5 Social Media Platforms• Conducted Quarterly Company-Wide Application and Training Seminars• Collaborated with Co-Manufacturers and Commissaries• Worked Cross-Functionally with a 200+ Sales Team, 6 Category Teams, and R&D

    • National Bakery Merchandising Manager
      • Apr 2011 - Jun 2017

      • Supported Sales with Product Presentations and Business Reviews• Developed Training Programs for Brokers and Technical Advisors• Identified and Communicated National and Regional Bakery Trends• Conducted Ideation Sessions | Documented and Shared Results• Developed Customer-Specific Bakery Programs

    • Sales Representative | Account Manager
      • Apr 2000 - Apr 2011

      • Managed Business Totaling up to $17M in Sales• Supported All Aspects of Business Pertaining to Food Lion and Subsidiary Banners Including: Increasing Profit Margins and Growth by Introducing New Products, Keeping Future Projects in the Pipeline, and Keeping Team on Target with Current Projects• Lead Team of Five Technical Advisors

    • Technical Sales Service Representative
      • Apr 1995 - Apr 2000

      • Developed and Rolled Out Cake and Bakery Programs• Trained Cake Decorators and Bakers on the Use of Product Lines• Presented at Seasonal Bakery Meetings and Food Shows

  • American Food Specialty Systems
    • Concord, North Carolina, United States
    • Sales and Service Technician
      • May 1994 - Apr 1995
      • Concord, North Carolina, United States

Education

  • Fairmont State University
    Bachelor of Science - BS, Business Administration and Management, General

Suggested Services

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Industry Focus. “Business and Professional Services”

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