Bio
Experience
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Walk & Talk Boston
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Boston, Massachusetts, United States
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Guide | Storyteller | History Enthusiast
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Apr 2022 - Present
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Boston, Massachusetts, United States
Walk & Talk Boston Walking Tours takes the best of Boston and creates memorable walking tours that most other companies don't offer. For example: we walk the entire Freedom Trail, no just parts of the Trail like most companies. We have the only tour that is geared expressly for persons with unlimited curiosity but limited mobility. Check our website for the other tours.Our focus is on small groups (never more than 12 persons), accurate, informative and interesting storytelling of the subject matter with no bad jokes, costumes or pressure for gratuities. You know -- great tours for smart travelers.
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Partners In Health
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Boston, Massachusetts, United States
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Contact Tracer
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Nov 2020 - Present
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Boston, Massachusetts, United States
Advocate and advisor to persons affected by the COVID-19 virus in Massachusetts. Provide counsel to individuals who have tested positive and those in contact with positive cases and at risk for becoming infected. Follow cases and contacts through their isolation and quarantine with the goal of reducing the likelihood of serious infection and hospitalization and lowering the rate of new infections and ultimately saving lives.
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Boston University College of Communication
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Greater Boston Area
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Training Director
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Mar 2019 - Nov 2020
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Greater Boston Area
Boston University's College of Communication offers continuing education for adult learners who recognize the value of exceptional learning experiences that advance organizational objectives. Our "Data + Narrative" Workshop teaches exceptional storytelling informed by data in week-long on-campus or online environments.Responsibilities include marketing workshops for adult learners who come from the corporate, non-profit and corporate environments who have a need to learn effective and compelling storytelling skills that rely on data to persuade audiences and make confident decisions. Marketing efforts include promotion of our on-campus week-long workshops and the new this year online program.
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International Society for Disease Surveillance
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Greater Boston Area
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Director of Communications
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Mar 2016 - Jul 2019
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Greater Boston Area
The International Society for Disease Surveillance (ISDS) is a 501(c) 3 nonprofit organization founded in 2005 and dedicated to the improvement of population health by advancing the science and practice of disease surveillance. Members represents professional and academic subject matter experts in the fields of public health surveillance, clinical practice, health informatics, health policy, and other areas related to national and global health surveillance.In the newly-created role of Director of Communications, I am responsible for increasing visibility and engagement with persons who work in professions related to health surveillance, biosurveillance, and "One Health", which considers the interconnected health of humans animals and our environment. I am responsible for the marketing and successful execution of our annual conference on Data Science and Health Security.
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United States
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Higher Education
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700 & Above Employee
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Director of Communications, Friedman School
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Apr 2010 - Apr 2014
The Friedman School of Nutrition Science and Policy is the only independent graduate school of nutrition in North America. The school is ranked at the top of 44 graduate programs in the US by the National Academies of Science for the quality of our doctoral programs.Responsible for leadership of communication and marketing management for all client facing audiences including prospective students and stakeholders. Primary responsibility for successful marketing of new online graduate certificate programs and new blended-learning masters degree program launched in the 2013-2014 academic year.Directly responsible for management of Tufts Health & Nutrition Letter and its related publications, a paid-circulation publication for lay audiences which generates meaningful revenue for the school. Launched industry-leading website to bring the Letter to readers across platforms and generate new revenue streams and broaden reader base.Lead marketing efforts of new blended learning masters degree program and fully-online graduate certificate programs. Enrollment in both programs exceeded enrollment goals for 2013/14 academic year.Directed and wrote Friedman School Brand Guide, the only brand guide at any of Tuft's schools and have responsibility for the stewardship of the brand through multiple channels.Responsible for creation and management of multiple social media channels, print and video for prospective students. Serve as primary liaison with University Relations office for broader communication of marketing and branding efforts, and with Director of Public Relations for communications that involve news media. Affirmative Action officer for school's diversity initiatives. Active member of university-with branding, marketing and communications committees. Member of Tufts Distinction Awards selection committee which recognizes exceptional staff and faculty contributions.
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Director, Events and Marketing
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Feb 2006 - May 2010
Responsible for all marketing initiatives, conferences, including the Friedman School Symposium, web site, and development of marketing for distance learning masters degree program in nutrition based in Ras al Khaimah, United Arab Emirates.
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President
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1982 - 2006
Founded and managed day-to-day operations of successful marketing incentive and conference management firm. Annual revenues ranged from $2MM to $5MM. Managed staff of 10 to 14 FTEs.Key incentive clients included Ford Motor Company, Lincoln-Mercury Division, North American Subaru, Ciba Animal Health, Merck and Pfizer Animal Health.Responsible for numerous incentive activities for both customers and business owners with proven results in sales and improvement in market share.Key conferences managed included the North American Veterinary Conference, which grew in attendance from approximately 500 to more than 10,000 persons during their time as a client, and the International Veterinary Emergency & Critical Care Symposium.Services ranged from conference management to travel incentive for high-value clients, merchandise awards, customer incentives. Sales and service training for novel sales environments.
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Honeywell Information Systems
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Waltham, MA
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Manager, Meetings & Incentives
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1980 - 1982
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Waltham, MA
Directly responsible for Honeywell's President Club sales incentive programs. Planned all events (approximately 6 major events per year) including press conferences, internal executive conferences and sales incentive contest. Selected destinations, negotiated all agreements with vendors, hired and managed on-site service staff.
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Education
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The Ohio State University
Bachelor of Science (BS), Industrial and Organizational Psychology -
2012 - 2014Harvard Extension School
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2010 - 2011Massachusetts College of Art
Web Design
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