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Mark Carter is a seasoned sales and account management professional with 14 years of experience in B2B sales, customer service, and marketing. He has a strong background in building and maintaining relationships with major clients across various industries, including medical, retail, and legal services. Carter has a proven track record of consistently meeting and exceeding sales targets, with a focus on providing exceptional customer service and leveraging effective marketing strategies.

Experience

    • Major Account Representive
      • 2007 - 2012
      • Charlotte, NC

      Client Relationship Management• Maintain an average of seventy regional accounts monthly within a 100 mile radius of Charlotte. Results: over $3,000,000 in annual sales revenue• Provide consistent and reliable customer service to both new and long term clients. Results: average account retention of five to seven years, with the longest at over twenty years• Different types of business served: Medical, Retail, Food & Beverage, Legal, Services, and any other major business category listed in telephone directoriesRecovery of Troubled Accounts• Counseled clients in bad standing through collaboration with collections department to structure acceptable payment terms to both support the client and get their account back in good standingResult: Recovered approximately 75% accounts that entered internal collections statusMarketing/Communication• Create and leverage a variety of marketing materials and methods such as print, mailers, phone, chamber of commerce, and door to door. Results: high impact lead generation• Customized presentation proposals based on client’s needs and services that matched• Advised 30% of clients on holistic strategies and budgeting to grow their business with a mix of media• Partnered with external marketing companies to design strategies to grow mutual clients’ businessLeadership• On-board and mentor new and experienced sales professionals in methods, tools, and techniques. Results: Over twenty employees on-boarded and mentored• Selected by various managers to utilize observations and ride shares to provide both positive and constructive feedback, resulting in improved performance of new or under-performing peers. Results: 90% success rate of desired performance reached by mentored employees• Serve as subject matter expert when needed, providing input on new products/services/strategies. Results: Provided insight on four major new product lines

  • BellSouth Telecommunications
    • Charlotte, North Carolina Area
    • Major Accounts Representative
      • 1993 - 2007
      • Charlotte, North Carolina Area

      See above position

Education

  • 1974 - 1978
    Belmont Abbey College

Suggested Services

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Industry Focus. “Business and Professional Services”

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