Bio
Experience
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InHouse Marketing NZ
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Hawkes Bay
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Director
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Jan 2017 - Present
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Hawkes Bay
At InHouse Marketing we want to help your business achieve great things by utilising the power of marketing.When you engage with us you get the benefits of a team of passionate and experienced marketers, who are committed to working alongside you to, understand your business goals, identify opportunities, develop strategic marketing plans and offer practical hands on help to ensure you execute those plans with excellence.We want you to think of us as your “in-house marketing resource” – one that you can call on when you need help. It may seem strange but success to us means that in the longer term you may not need our services as we have also helped you build your internal marketing capabilities.Our focus is on helping you: THINK / PLAN / DO THINK: We get to know your business goals, analyse your current situation and help you think about the future and your strategic optionsPLAN: We build a SMART plan that includes the steps required to achieve your strategic goalsDO: We take the pressure off you by offering hands on help to make sure your plan happens If you have ever thought “I would love to improve how I market my business” and • Build Stronger Brands• Connect with Consumers• Innovate and Take to Market• Understand Customer Needs• Develop SMART Strategic plans• Improve my marketing capability
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TANK Marketing and Design
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Napier New Zealand
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Marketing and Sales Strategist
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Feb 2015 - Jan 2017
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Napier New Zealand
My goal is to empower business owners to think differently about their brands to ensure they go from strength to strength. I help businesses develop a compelling vision, purpose, brand positioning and identify goals that create the platform for a Marketing Plan. I then bring in our TANK creative team to unlock the BIG IDEA and develop appropriate marketing collateral, whether that be, a new logo, packaging, point of sale material, a consumer promotion or an integrated advertising campaign. Through all of this TANKS objective is to ensure that “Our Ideas Get Results” for the businesses we work with.
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Sales and Marketing Commercial Advisor
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Napier New Zealand
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Commercial Advisor
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Oct 2015 - Dec 2016
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Napier New Zealand
With over 25 years experience in senior sales and marketing roles in FMCG and the building industry and a MBA I am now offering my services to businesses in my new home town Napier . My areas of expertise include developing strategic sales and marketing plans, brand development, new product development, media strategy including social media , brochure and POS development , product optimisation, customer presentations, sales force management and more. I welcome enquiries from Hawke's Bay businesses who want to know more about I could work with them to maximise sales and ultimately profits.
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Lifestyle Company
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The World
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World Traveller
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Jan 2014 - Jul 2014
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The World
It is time to explore the world and fulfil my passion for seeing up close how others live and the history that has created unique cultures. So my husband and I are heading off for 5-6 months of travel and are then returning to start life in the beautiful city of Napier.
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Savill Coordinates Limited
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Auckland
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Sales and Marketing Manager
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Jun 2009 - Dec 2013
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Auckland
Savill Coordinates is the registered business operating Taurus Leather Company and Lapco for Leather. We specialise in all things leather with the Taurus business being the manufacturing arm making a range of leather tool belts, dog collars, phone pouches and dress belts . Lapco is a wholesaler of leather skins for the film, fashion, upholstery and saddlery industries as well as supplying associated hardware, tools, and dyes.
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Plycoselect
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Penrose
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Sales and Marketing Manager
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Apr 2005 - May 2008
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Penrose
Developed the sales and marketing strategies to grow market share, improve profitability , deliver the products that our customers and the consumer wanted.
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Goodman Fielder
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East Tamakai
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Marketing Manager
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Jun 2002 - Jun 2004
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East Tamakai
Managed the strategic planning, implementation and evaluation of marketing activity for initially the Heat and Eat category and then the Meal Solutions Category.
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Market Development Manager
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1996 - 1999
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Brand Group Manager
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1993 - 1996
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Brand Manager
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1986 - 1992
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Education
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2000 - 2001Massey University New Zealand
Master of Business Administration (MBA), Business Administration and Management, General -
1980 - 1984Massey University
Bachelor of Education (BEd), Education
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