Experience

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  Immigrants Working Centre

  • Communications Consultant

    • Feb 2023 - Mar 2024

    • Created written and visual content for external blog articles and social media, highlighting educational topics, immigrant stories, and clients' success stories.• Co-developed a 2023-2024 communications strategy encompassing media placement, community outreach, stakeholder engagement, and d...

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  Immigrants Working Centre

  • Hamilton, Ontario, Canada

  • Communications Coordinator

    • Nov 2015 - Aug 2018
    • Hamilton, Ontario, Canada

    • Designed internal brand activation pieces, communication plans, and marketing campaigns to communicate the company’s rebrand and increase brand awareness through social media, press releases, and local events• Created and implemented project-based communication plans to promote new programs for...

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  Sodexo

  • Windsor, Ontario

  • Graphic Designer

    • Oct 2015 - Nov 2015
    • Windsor, Ontario

    - Returned to work after completing Master’s thesis and was recruited quickly thereafter for a better opportunity.-• Designed print and media marketing pieces for events and promotions taking place at Grill 55 Restaurant and Starbucks Caesar Casino using Adobe Suite, Illustrator, and Canva.• Upda...

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  McMaster University

  • Hamilton, Ontario, Canadá

  • Teaching Assistant

    • Sep 2014 - Aug 2015
    • Hamilton, Ontario, Canadá

    - Served as the Teaching Assistant for the Professor of Qualitative Research & Multimedia while completing a Master’s Degree. -• Created supporting materials and activities, assisted the professor in developing lesson plans, and designed tutorials, interactive activities, and discussion topic...

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  Sodexo

  • France
  • Facilities Services
  • 700 & Above Employee

  • Marketing & Sales Coordinator

    • Mar 2014 - Dec 2014

    • Identified, developed, and created marketing strategies and content for Grill 55 Restaurant’s social media platforms including Facebook, Instagram, Twitter, Pinterest and Trip Advisor.• Created content calendars and updated the website with current information to ensure timely marketing and increased exposure for restaurant events, promotions, and offerings.• Utilized Adobe Suite to create marketing and promotional collateral in addition to taking product photos.• Designed print and media marketing pieces for Grill 55 Restaurant and Starbucks Caesar Casino, which resulted in increasing local market and driving traffic to the restaurant.

  • Sales Assistant

    • Nov 2013 - Mar 2014

    • Organized and created new databases for prospective clients while identifying prospective clients using lead generating methods and cold calling. • Designed marketing material for new promotions for the restaurant and catering.• Increased marketing collaboration and brand exposure by partnering with local wineries for wine tasting events.

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  Admiline - Right Hand Studio

  • Barranquilla, Colomba

  • Communication Consultant

    • Sep 2011 - Mar 2013
    • Barranquilla, Colomba

    • Recommended solutions to meet the client‘s need in regards to brand management • Developed a brand identity for all company communications.• Devised optimal communications strategies to reach target audiences.

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  Percepta Colombia SAS

  • Barranquilla, Colombia

  • Marketing Field Researcher

    • Sep 2011 - Sep 2011
    • Barranquilla, Colombia

    • Interacted with the public directly and by telephone to survey people's opinions about a specific product.• Analyzed survey results to identify customer satisfaction.

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  C.I. Prodeco S.A.

  • Colombia
  • Mining
  • 700 & Above Employee

  • Communications Assistant

    • Dec 2009 - Mar 2011

    • Produced, designed and wrote print and electronic newsletter.• Designed promotional materials for internal audiences, local and national media.• Managed project's budgets and relations with suppliers.• Developed the structure and coordinate the design of the corporate website• Planned and publicized internal audiences events, including negotiating vendor contracts and designing promotional materials.• Coordinated logistics and implement the distribution and updating of corporate billboards in three cities.

  • Corporate Communications Intern

    • Jun 2009 - Nov 2009

    • Coordinated logistic of internal monthly corporate event “Desayuno con empleados.” • Designed promotional materials for internal stakeholders, as well as internal newsletter.• Created and recurrent updated national journalists database.• Coordinated distribution and updating of corporate billboards.

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  Universidad del Norte

  • Barranquilla

  • Teaching Assistant - Communications Research Seminar

    • Jan 2009 - Jun 2009
    • Barranquilla

    • Implemented and developed activities designed by the professor.