Bio
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Maria Feicht, a seasoned marketing executive, has spent over two decades driving brand growth and innovation in top-tier companies. As Chief Brand Officer at Au Bon Pain, she spearheaded brand development and online advertising campaigns, resulting in significant brand awareness and customer engagement. Prior to that, Feicht held senior marketing roles at Bertucci's, Dunkin' Brands, Digitas, TAG Heuer, Nabisco, and Unilever, where she successfully managed brand management, advertising, and social media marketing initiatives.
Throughout her career, Feicht has honed her expertise in corporate branding, digital marketing, and marketing communications, earning a BS in Business Admin - Marketing from the University of Delaware and an MBA in Marketing from Fairleigh Dickinson University. Her proficiency in multiple languages and certifications in marketing strategy has equipped her with the skills to navigate diverse industries and drive business success.
Feicht's extensive experience in leading cross-functional teams and developing data-driven marketing strategies has earned her a reputation as a trusted brand leader. Her achievements have been recognized through various industry awards and publications, solidifying her position as a respected marketing authority in the industry.
Experience
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Chief Brand Officer
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Apr 2010 - Jul 2016
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Senior Vice President Marketing
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2005 - Dec 2009
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Director of Brand Excitement - Baskin Robbins
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2002 - 2005
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VP/Director
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1998 - 2001
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Director of Marketing
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1997 - 1998
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Senior Brand Manager
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1995 - 1997
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Brand Manager - Lipton
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1987 - 1995
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Education
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Alfred Lerner College of Business & Economics at University of Delaware
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Fairleigh Dickinson University - NJ
Suggested Services
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Industry Focus. “Marketing and Advertising”
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