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Bio

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Marco Zambon is a seasoned marketing and business development professional with 20+ years of experience in digital marketing, e-commerce, and management. He has a strong background in marketing, business development, and project management, with expertise in creating and selling e-commerce projects, managing teams, and developing digital marketing strategies. He is fluent in English and Italian.

Credentials

  • Google AdWord Professional
    Google
    Mar, 2014
    - Apr, 2026
  • Google AdWord Professional
    Google
    Apr, 2011
    - Apr, 2026

Experience

    • Business Development & Membership Manager
      • Jul 2023 - Present
      • Toronto, Ontario, Canada

      Working to build the strongest network of Italo-Canadian companies. Keeping relations between members with the goal of creating valuable connections.

    • Business Development Manager
      • Jan 2015 - Present
      • Toronto, Canada

      Driven by modernity and future-forward solutions, Diginess is a marketing and business development agency focused on helping Italian companies navigate and succeed within the Canadian market.• Managed 10 employees with clients including Nestle, Nike, Versace, Fiorentina Football Team and Volotea• In constant contact with clients while creating successful online marketing campaigns through Analytics studies• Built and maintained excellent client and vendor relationships• Provided accurate time and cost estimated projects with risk management• Led creative sessions for project launches and facilitated brainstorming sessions and creative meetings • Developed and managed content for the organization’s web presence and used statistical reports to measure website visitor information

  • The Hub Vaughan
    • Vaughan, Canada
    • General Manager Sales and Marketing
      • Apr 2017 - Apr 2019
      • Vaughan, Canada

  • Union Marketing
    • 35 Silton Road Vaughan, ON, Canada
    • Digital Marketing Specialist
      • Feb 2014 - Apr 2015
      • 35 Silton Road Vaughan, ON, Canada

      Manage a team of 5 including graphic designers, web developers and social media experts• Develop and maintain digital roadmaps for each client• Conduct regular meetings & calls to assist clients with digital expertise to ensure that timelines and objectives are achieved• Manage PPC campaigns• SEO for multiple websites• Prepare and analyze web metrics across all brands and identify and report opportunities• Successfully project manage digital initiatives including but not limited to website development and redesigns• Create digital marketing strategies for politicians and unions

  • Ark Srl - Stampalia
    • Italy (working from Canada)
    • Project Manager & Branding
      • May 2013 - May 2014
      • Italy (working from Canada)

      Stampalia is an online portal for printing companies (an 'Expedia' for printing services, if you will) where users can search and find the best deals on printing a wide range of products. All deals are listed according to price, location and quality (with ratings by customer feedback) and orders are delivered right to their doorstep. • Managed and developed the web portal including branding and marketing both on and offline.• Oversaw SEM, PPC, user interface and all social media.• Performed systematic a/b tests (split testing)• Defined, measured and analyzed KPIsStampalia is projected to reach 1.000 associate printing associate in its first year online starting September 2013.

    • BUSINESS DEVELOPMENT Europe & Canada
      • Jan 2013 - Feb 2014
      • Kolkata, India

      Primary interface between client and agency on all business requests• In charge of development and communications for project charters, roadmaps, communication plans, progress reports, proposals, requirements and presentations• Developed a project which achieved 1,000 new clients• Managed a team of 2 designers, 3 senior and 2 junior web developers

  • Ecom
    • Padova, Italia
    • Ecommerce Specialist
      • Jan 2008 - Apr 2013
      • Padova, Italia

      Co-founded 'ECOM' - an e-commerce agency. The objective was to provide full e-commerce services from website to product delivery• Created and sold e-commerce projects for a value of over €300,000.00 during a period of 3 years• Elaborated SEM strategy• Studied a set of keywords and achieved #1 ranking on Google, increasing market share for all projects.

  • Diginess web agency
    • Padova, Italy
    • Digital Marketing Manager
      • 2005 - 2012
      • Padova, Italy

      Digital Project Manager for 7 years• Increased company profit by 76% and increased client base by 45% during position• Managed 10 employees with clients including Nestle, Nike, Versace, Fiorentina Football Team and Volotea• In constant contact with clients while creating successful online marketing campaigns through Analytics studies• Built and maintained excellent client and vendor relationships• Provided accurate time and cost estimated projects with risk management• Led creative sessions for project kick-offs and facilitated brainstorming sessions and creative meetings• Developed and managed content for organization’s web presence and used statistical reports to measure website visitor information• Managed online campaigns of €15,000/month through Google AdWords and Facebook Advertising

Education

  • 1998 - 2005
    Università degli Studi di Padova
    Bachelor of Science (BS), Information Technology & Mathematics
  • 1993 - 1998
    Liceo Nievo Padova, Italy
    Bachelor of Science (BS), Mathematics

Suggested Services

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Industry Focus. “International Trade and Development”

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