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Marcia Fredlich is a seasoned communications professional with extensive experience in strategic planning, marketing, and event planning. She has held various roles in education, non-profit, and senior living, including Marketing Director, Sales Consultant, and Facilitator for Restorative Justice Community Programs. Marcia holds a Bachelor of Arts degree in Sociology and Urban Planning from the University of Wisconsin-Madison and has received certifications in Mindfulness-Based Stress Reduction, Human Resource Management, and Mediation.

Credentials

  • Mindfulness-Based Stress Reduction (MBSR)
    Mindful Leader
    Mar, 2021
    - May, 2026
  • Mindfulness-Based Stress Reduction (MBSR)
    Mindful Leader
    Mar, 2021
    - May, 2026
  • Human Resource Management
    Bentley University
  • Lawyers Assistant Program
    Roosevelt University
  • Train the Trainer
    American Society of Training and Development
  • Trained Mediator in accordance with MGL chapter 233/23C
    Mediation Works Inc.

Experience

    • Substitute Teacher
      • Jan 2019 - Present

      Substitute teaching at elementary schools, all grade levels and specialty classes.

    • Facilitator
      • Jan 2018 - Present

      Facilitator for Restorative Justice Community Programs. Worked with youth in trouble with the law to keep them out of the criminal justice system. Facilitated one on one meetings to help participants learn from their mistakes and restore justice to their victims.

    • Volunteer
      • 2018 - Present
      • Watertown, MA

      Promote organizational programs, to support parents' self sufficiency. Develop partnerships to increase referral sources. Facilitate groups for stress management, and improved parenting skills.

    • Sales Consultant
      • Dec 2017 - Jun 2018
      • Dedham, MA

      Sales strategy for Traditional/Memory Care Assisted Living and Continuum Moves.

  • Lasell Village
    • Newton, MA
    • Marketing Director
      • 2006 - 2017
      • Newton, MA

      • Maintained occupancy of 95% or greater (including in very down economies) in a Continuing Care Retirement Community.• Produced engaging content for marketing collateral. • Developed strategic plan to prepare and stay ahead of industry trends.• Enhanced less competitive departments with low cost amenities creating impressive results.• Created unique marketing events with record high attendance rates through distinctive advertising placements, generating creative ads and personal client contact.• Revised website content generating consistent calls and on-line volume driven to further inquiry and sales.• Increased resident satisfaction, orchestrating and presenting resident-focused internal programming.• Created content with impact, managed design process for advertising and directed ad placement.

    • Marketing Director
      • 2004 - 2006
      • Brookline, MA

      • Maintained consistent occupancy of 95% for traditional and dementia assisted living community. • Designed and facilitated training/orientation programs for staff and residents.• Created respite stays, generating additional revenue and bolstering occupancy rates.• Created qualitative tools to measure and improve customer satisfaction.

    • Sales and Marketing Director
      • 2002 - 2004
      • Brookline, MA

      • Increased occupancy in established senior housing site from 89% to 98% in one year in anticipation of and during construction. • Developed incentive strategies. • Managed the variety of income options available including section 8 vouchers.

  • Lasell Village
    • Newton, MA
    • Adminstrative and Move In Coordinator
      • 1997 - 2002
      • Newton, MA

      • Managed client, contractor, and architect negotiations for owner changes and building issues throughout construction phase of an independent retirement community; included billing, collections, and completion approvals for over 80 units occurring simultaneously.• Scheduled and coordinated move in/out process with clients and internal departments at opening with three to eight moves occurring weekly over a six-month period.• Created move resources and communication systems to apprise support departments of event and client requirements.• Created and implemented resident programming.

    • Move In Administrator
      • 1996 - 1997
      • Brookline, MA

      • Scheduled and coordinated all moves at opening• Developed move in resources• Created front desk systems and staffing• Assisted with resident programming • Community outreach

    • Assistant Director for Sales and Marketing
      • 1985 - 1996
      • Waltham, MA

      • Increased conference sales in a new department at an average of 30% per year over a 10-year period.• Managed operations for conferences, special events and residential programs ranging from 10 to 3000 people. • Streamlined conference sales administration process and managed client billing over one million dollars per year.Instructor, School of Continuing and Professional StudiesNegotiating Techniques for Meeting Professionals

Education

  • University of Wisconsin-Madison
    Bachelor of Arts - BA, Sociology and Urban Planning

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Public Relations and Communications”

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