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I am Marcelo Roca, currently based in Uruguay, with a rich background in business planning, entrepreneurship, and strategic management. I have over 15 years of experience in various leadership roles, including my current position as Vice President of Value Creation at Capria Ventures, where I focus on scaling startups in the Global South. My journey also includes serving as a Board Member at XCALA and a Partner at Healthinfoods, where I contribute to innovative business solutions. I hold an EMBA from IAE Business School and a degree in Chemical Engineering from Instituto Tecnológico de Buenos Aires. Fluent in Spanish and English, I am passionate about mentoring future entrepreneurs and have taught at several prestigious institutions, including UADE Business School and Barna Business School.

Experience

    • United States
    • Venture Capital and Private Equity Principals
    • 1 - 100 Employee
    • Vice President Value Creation
      • Sep 2023 - Present

    • Entrepreneur In Residence
      • Sep 2022 - Aug 2023

      Capria is the leading venture network investing in extraordinary startups of the Global South collaborating to scale.

    • Board Member
      • Sep 2022 - Present

    • Executive Director
      • Mar 2014 - Sep 2022

      XCALA, the Latin American Angel Investor Association, is an organization that promotes angel investment so more entrepreneurs can raise capital, taking their businesses to the next level of development.

    • Partner LATAM
      • Jun 2020 - Present

      Healthinfoods is a highly innovative business group that designs and develops bioactive ingredients and innovative solutions to improve the quality of life of people through healthy eating.

    • Professor
      • Mar 2019 - Present

      Entrepreneurship & Business Plans

  • Barna Business School
    • Dominican Republic
    • Invited Professor
      • Jul 2017 - Present
      • Dominican Republic

    • Senator
      • Jun 2019 - Present

      About the World Business Angels Investment Forum (WBAF)An affiliated partner of the G20 Global Partnership for Financial Inclusion (GPFI), the World Business Angels Investment Forum (WBAF) is an international organisation aiming to ease access to finance for businesses from start-up to scale-up, with the ultimate goal of generating more jobs and more social justice worldwide. It is committed to collaborating globally to empower world economic development by creating innovative financial instruments for innovators, start-ups, and SMEs. The Forum interacts with leaders in all areas of society, first and foremost in business and political spheres, to help assess needs and establish goals, bearing in mind that the public interest is of paramount importance. WBAF engages a wide range of institutions, both public and private, local and international, commercial and academic to help shape the global agenda.www.wbaforum.orgAbout GPFIThe Global Partnership for Financial Inclusion (GPFI) is an inclusive platform for all G20 countries, interested non-G20 countries, and relevant stakeholders to carry forward work on financial inclusion, including implementation of the G20 Financial Inclusion Action Plan endorsed at the G20 Summit in Seoul. Queen Maxima of the Netherlands is the Honorary Patron of the GPFI.www.gpfi.org

    • Co-op Virtual Investor Office Hours - Mentor
      • Aug 2016 - Present

      The Co-op is an accelerator run by Hackers/Founders (San José,California), the largest network of entrepreneurs in the world with over members in 45 countries. The accelerator is a tight-knit cooperative, where concierge services are provided in exchange for equity, and where founders help each other and elect each other to the program.

    • Professor
      • Mar 2017 - Dec 2021
      • Uruguay

      Courses:1. Introduction to Administration2. Early stage financing

    • Professor
      • Apr 2017 - Aug 2019
      • Uruguay

      Course:1. Entrepreneurship and early stage financing - (MDES MBA - Master of Healthcare Organization Management)2. Invited Professor at Naves - Early stage financing (MBA)

  • Sullivan Consulting Inc.
    • Guaynabo, Puerto Rico
    • Partner
      • Apr 2012 - Mar 2014
      • Guaynabo, Puerto Rico

      Company brief: Management ConsultingDesign, analysis and implementation of business development strategies, project management, financial analysis as well as developing of business plans and corporate valuations for both the private and public sectors in Puerto Rico and Latin America.

    • Vice President - Board of Directors
      • Mar 2012 - Mar 2014
      • Puerto Rico

    • General Manager
      • May 2009 - Dec 2012
      • Puerto Rico

      Company brief: Environmental services and infrastructure maintenanceImplementation of business plan, negotiation of added-value technologies and P&L administration. Design and execution of reengineering plans and identification of funding sources. Project management and commercial development of key customers and suppliers.

    • Manager, Strategic Planning and Business Development
      • Jan 2008 - Mar 2009
      • Puerto Rico

      Company brief: A holding company that operates different business units including underground infrastructure rehabilitation services, renewable energy and environmental servicesPreparation of business plans for the different business units, assistance and monitoring on execution and development of new business opportunities. Project management and optimization of operational processes.

  • Transops Inc.
    • Argentina, Peru & Puerto Rico
    • Operations Director / Co-Founder
      • Apr 2000 - Nov 2007
      • Argentina, Peru & Puerto Rico

      Company brief: A holding company providing strategic sourcing consulting services and e-procurementResponsible for operations and strategic sourcing services implementation, process development and design, value proposition definition and business plan, identification of funding alternatives, commercial development and business expansion.

    • Purchasing Analyst
      • Feb 1998 - Mar 2000
      • Argentina

      Company brief: Production and distribution of Coca-Cola productsPurchasing engineering oriented to identify savings potential within the organization, department processes assessment and optimization, responsible for Sales & Marketing purchases, monitoring of contracting and sales conditions, supplier development and expenses budgeting.

Education

  • 2015 - 2015
    IEEM - Escuela de Negocios
    AMP (Advanced Management Program)
  • 2002 - 2003
    IAE Business School
    EMBA
  • 1993 - 1997
    Instituto Tecnológico de Buenos Aires
    Chemical Engineering
  • Babson College - Franklin W. Olin Graduate School of Business
    Executive Certificate, Entrepreneurship Educators (SEE)
  • 2011 - 2011
    Guayacán Venture Accelerator
    GVA Alumni

Suggested Services

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Industry Focus. “Venture Capital and Private Equity Principals”

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