Experience

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  SVA

  • Belgrade, Serbia

  • Executive Director

    • Dec 2020 - Present
    • Belgrade, Serbia

    A two decade long professional experience in different managerial roles and communication fields have helped me reach my present position, combining all my passions, wide marketing knowledge and deep understanding of brand-centric business development through relevant storytelling. Strongly rooted in client service with the emphasis on strategic creative thinking and extensive experience of leading diversified projects and teams, my role is to support each client business with smart, sustainable communication solutions focused on true human needs and insights.

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  Zdravkovac Country Club

  • Jarmenovci (Topola), Serbia

  • Co-Founder and Director

    • May 2018 - Present
    • Jarmenovci (Topola), Serbia

    Establishing and managing this private business operation is so much more than a typical business project. It combines our lives and different expertise coming from each family member with common vision: create a special place in nature with all amenities necessary for the life of the modern age.Developing for almost two decades now, strongly driven by inspiration and passion of my father (by the way, with no formal education, nor professional experience in the filed of architecture or construction), Zdravkovac has become both our dream and our challenge, to create something unique, authentic and appreciated by true lovers of nature: nature in the heart of Serbia & human nature. As a family-run business, Zdravkovac takes us all, but also keep us strongly together. This means, we do everything, literally everything what it takes to keep our special place developing and living among our dear guests and our community: from defining a business plan, financing, all-inclusive business set up, administration, introducing and building the brand, internal business organisation, offer preparation, stakeholder communication, team structuring, mentoring and monitoring, business analysis etc.We are not saying we do know everything. On the contrary, we simply do everything what one family can do while living common vision and sharing it with others. Perhaps, that is why our guests unconsciously recognise this unhidden human imperfection and keep coming back...

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  Luna TBWA Belgrade

  • Serbia
  • Advertising Services
  • 1 - 100 Employee

  • Business Director

    • Jun 2016 - Dec 2020

    A top management role which referred to new business generating activities, developing and maintaining key client service relations, leading agency teams and co-workers network on strategic level together with managing agency activities within its international network, promoting and practicing Disruption® methodology both inhouse and toward the market. Involved in development and promotion of many well known, awarded international brands including McDonald’s, Nikšićko Pivo, Crédit Agricole, Erste Bank, Banca Intesa, UniCredit Bank, Ministry of Tourism and Environment of Montenegro, Telekom Srbija, Beko, Nissan, L’oreal, JTI, Beiersdorf and many local brands as well.

  • Director Of Client Services

    • Sep 2014 - Jun 2016

    A senior management role within the agency with the goal to maintain high level strategic relationships with assigned (McDonald's, L'Oreal, Henkel, Nikšićko Pivo, Erste Bank...) and prospect clients. Supervising the running of multiple account teams while managing agency profitability. Seeking new business opportunities in order to strengthen cooperation between the agency and clients. Mentoring and line management of agency account teams.

  • Account Director

    • Feb 2009 - Sep 2014

    High level strategic and day-to-day management of assigned client accounts, including generating creative briefs, business proposals and innovative ideas for client brands. Management of more junior members of the account team to ensure excellent client service and the growth of existing accounts.

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  UniCredit Bank Serbia

  • Belgrade, Serbia

  • Marketing Manager

    • Jul 2007 - Feb 2009
    • Belgrade, Serbia

    Senior marketing team member position responsible for defining, creation and execution of all marketing activities within the Bank. Close collaboration with all partner agencies and headquarters in Vienna, proactively managing internal and external Bank's relationships, seeking opportunities for new projects and brand growth.

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  Luna TBWA Belgrade

  • Belgrade, Serbia

  • Account Manager

    • Mar 2004 - Jun 2007
    • Belgrade, Serbia

    Daily managing of different projects on assigned client accounts (JTI, Beiersdorf, Nissan, Telekom Srbija, Krka, UniCredit Bank) including generating agency briefs, controlling timelines and budgets for campaigns, reporting on executed activities toward clients and agency management. Ensuring excellent creative work on each job, while managing job profitability.

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  Bovan Communications

  • Belgrade, Serbia

  • Public Relations Manager

    • Sep 2003 - Mar 2004
    • Belgrade, Serbia

    PR strategy development, media relations, event organisation, client campaign presentation in media, reporting for Grand Kafa.

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  Di Draiv Production

  • Belgrade, Serbia

  • Television Presenter

    • Sep 2003 - Nov 2003
    • Belgrade, Serbia

    Creation of personal narrative and its presentation in cooking TV show aired on BK TV.

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  Casa Špadier - TV Stankom

  • Belgrade, Serbia

  • Public Relations Manager

    • Sep 2002 - May 2003
    • Belgrade, Serbia

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  Casa Špadijer - Bioclinica Shopping Channel

  • Belgrade, Serbia

  • Television Presenter

    • Feb 2000 - Sep 2002
    • Belgrade, Serbia