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Madison Burkhouse

Marketing Assistant at Buzz Franchise Brands

Intro Book

Highly motivated and experienced professional with a strong background in marketing and sales.

Verified

Location

Anytown, United States, US

Languages

English Native or bilingual proficiency
Spanish Elementary proficiency

Skills

Problem Solving
Time Management
Critical Thinking
Marketing
Sales
Leadership
Communication
Show all

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Rate

This rate is determined by the professional's skill set, client collaboration, experience and appearance on lineups.

$45.0

Hourly Rate

How This Rate is Calculated

Okay, let's see. I need to determine Madison Burkhouse's hourly rate based on her profile. She's a marketing professional with over three years of experience. Wait, her experience entries show different dates. Let me check that again.

First, her experience at Buzz Franchise Brands is listed as starting in 2023 and ending in 2018. That doesn't make sense. Maybe it's a typo? The duration says Jan 2015 – Dec 2018. So probably the start_date and end_date fields are swapped. So that's about 4 years there. Then she has a Digital Marketing Intern role from 2022 to 2023, which is a year, and a Sales Representative role from 2012 to 2014, which is 2 years. But the bio says over three years' experience. Maybe the relevant marketing experience is the Buzz Franchise Brands (4 years) and the internship (1 year), totaling 5 years? But the Sales role might be older and not directly in marketing. Hmm.

She has a Bachelor's in Digital Marketing from 2020-2022 and an Associate in Business Administration from 2018-2020. So she's educated in relevant fields. Her skills include Marketing, Sales, Leadership, etc. She's located in the US, which helps with rate estimation.

Looking at her roles: Marketing Assistant at Buzz Franchise Brands involved managing social media, creating content calendars, executing campaigns that boosted sales by 30%, etc. The Digital Marketing Intern role involved social media content creation, using tools like Canva and Veed, analytics. The Sales Rep role is less relevant but shows some client interaction.

Considering her experience (around 4-5 years in marketing), location in the US, and the results she's achieved (like 30% sales increase), the hourly rate for social media managers in the US can vary. Entry-level might be around $20-30/hour, mid-level $30-50, and higher for more experience. Since she has around 4-5 years and some proven results, maybe mid to upper mid-range. Also, her skills in multiple platforms (Instagram, LinkedIn, TikTok) and tools (Google Analytics, Canva) add value.

But wait, the dates in the experience are conflicting. The Marketing Assistant role's start_date is 2023 and end_date 2018, which is impossible. The duration says 2015-2018. Maybe that's a data entry error. If she worked there from 2015-2018, that's 3 years, then the internship in 2022-2023, and the Sales role earlier. But her education is from 2018-2022, so maybe the Marketing Assistant role was during or after her education? Wait, the education timeline: Associate from 2018-2020, then Bachelor's 2020-2022. The Marketing Assistant role is listed as Jan 2015 – Dec 2018. That would mean she was working there while doing her Associate degree. Possible part-time or overlapping. But the start_year for the Associate is 2018, so maybe she started the job in 2015 before her degree? That might not align. Maybe the dates are incorrect in the profile. Assuming the experience is correct as per the duration fields, she has 4 years at Buzz Franchise Brands (2015-2018), then a Sales role in 2012-2014, which is before her education. Then the internship in 2022-2023. Wait, but the bio says over three years' experience. If Buzz Franchise Brands is 2015-2018 (3 years), then the internship adds another year, totaling 4, but the Sales role is older. So maybe the relevant experience is 3-4 years in marketing.

Considering all that, and her location in the US, the average hourly rate for someone with 3-4 years in social media management could be around $25-$45. Depending on the region. Anytown, US isn't specified, but if it's an average cost of living area, maybe $30-$40. Given her results (30% sales increase, 40% engagement), maybe higher. Maybe $35-$50. But I need to pick a number. Maybe $40 as a mid-range estimate. Alternatively, some sources suggest social media managers with 3-5 years charge $50-$75, but that might be for higher cost areas. If she's in a lower cost area, maybe $35. Let's average it to around $45.

Bio

Marketing professional with over three years' experience in social media management and digital engagement. Demonstrated success in crafting targeted content and executing campaigns that boost engagement and drive sign-ups. Adept at managing channels like Instagram, LinkedIn, and TikTok with a creative, witty approach. Brings hands-on experience collaborating on projects that translate audience insights into actionable, growth-driving strategies.

Experience

Buzz Franchise Brands
- United States
- Consumer Services
- 1 - 100 Employee
- Marketing Assistant
  - Mar 2023 - Present
  - Virginia Beach, VA
  Managed and optimized social media accounts on Instagram, Facebook, and LinkedIn with platform-specific strategies to boost audience engagement and enhance community interaction, aligning posts with brand strategy and local market interests.
  • Developed and maintained monthly content calendars for franchisees, creatively integrating witty personality and clever content ideas to ensure posts resonated with local audiences and stimulated conversation.
  • Provided ongoing marketing support to franchisees by identifying and seeding value-driven content opportunities, mirroring a comments-as-channel approach to spark community engagement.
  • Executed local and email marketing campaigns that increased sales by 30% and customer engagement by 40%, showcasing an ability to convert viewers into engaged community members.
  • Collaborated on corporate marketing initiatives that elevated brand presence, resulting in a 20% boost in customer interactions and reinforcing the company’s overall community engagement strategy.
  • Streamlined office operations and multi-departmental coordination by scheduling meetings and events, thereby supporting efficient teamwork and clear communication within the organization.
  • Curated and distributed a monthly internal newsletter to enhance employee engagement by 20%, demonstrating a knack for crafting content that informs and entertains.
Climb - The Small Business Book Club

Professional Training and Coaching

1 - 100 Employee
- Digital Marketing Intern
  
  Jul 2022 - Mar 2023
  
  • Elevated social media content across Facebook, Twitter, Instagram, LinkedIn, and TikTok by employing tailored strategies that reflected current trends and creator culture insights.
  • Produced engaging short-form videos and Instagram Reels using Canva and Veed, aligning with creative content demands and capturing viewer interest with inventive, on-brand storytelling.
  • Conducted in-depth research using Google Analytics and evolving social media tools to implement trending hashtags and topics, ensuring increased account visibility and community interaction.
- Sales Representative
  
  Jun 2012 - Dec 2014
  
  Othertown, USA
  
  Generated new business leads and built relationships with existing clients to drive sales growth.

Education

2020 - 2022

Old Dominion University
Bachelor's Degree, Digital Marketing

2020 - 2022
2018 - 2020

Tidewater Community College
Associate Degree, Business Administration

2018 - 2020

Services

Industry Focus. “Consumer Services”

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Madison Burkhouse

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$45.0

Hourly Rate