Experience

• 

  The British & Irish Lions

  • Ireland
  • Spectator Sports
  • 1 - 100 Employee

  • Head of Marketing

    • Oct 2023 - Present

  • Commercial & Marketing Manager

    • Oct 2021 - Oct 2023

  • Marketing Manager

    • Aug 2020 - Oct 2021

• 

  Lynn Cleckner Voiceover Artist & Actress

  • Voiceover Artist & Actress

    • 1993 - Present

    Female British Voiceover Artist & Actress. With 30 years' employment as a professional voiceover actress, I am confident and experienced in character and corporate voices and able to deliver an age range from toddlers upwards, in a variety of regional and overseas accents, or my natural speaking voice which is quintessentially English. I am based in the beautiful city of Bath and deliver voice-overs worldwide by MP3, WAV or live from a top-of-the range ISDN studio. I am also more than happy to travel to you or your clients. When I'm not talking to myself in a small, soundproof, padded room (voicing!) I am also available for acting and you can see me on ITV as Sonia in the hilarious children's television series, 'Bottom Knocker Street'.Clients include:DisneyBBC1BBC2ITVChannel 4Channel 5Nick JrThe Times OnlineCity & GuildsNelson ThornesProspect Training ServicesHaven HolidaysInternational Theatrical Release... and many more.Some of my favourite animation projects include:Max & RubyButterbean’s CafeSunny DayPaw PatrolWow Wow WubbzyFranklin & friendsHarry and His Bucketful of DinosaursMiss Spider's Sunny Patch FriendsLittle PeopleClifford's Puppy DaysChildren of the RainThe PeppercornsWheel SquadCaillouApril and the SandmanWhen I'm not behind the mic drinking tea and entertaining children (and hopefully mums and dads!) with character voices, you can also find me recording:CommercialsChildren's games, toys and ridesAudio booksAudio guidesE-learning guidesWebsitesTelephone messagesCorporate presentationsADR... and working on live projects.lynncleckner.weebly.com

• 

  Commonwealth Games England

  • Birmingham, England, United Kingdom

  • Celebrating Victory Officer

    • Jul 2022 - Aug 2022
    • Birmingham, England, United Kingdom

• 

  Bath Rugby

  • Bath, United Kingdom

  • Marketing Manager

    • May 2019 - Aug 2020
    • Bath, United Kingdom

    Premiership Rugby Club, working across retail; ticketing; sponsorship; hospitality; community and charity.*Directing, implementing and evaluating the multi-channel marketing strategy, and creating the macro commercial business strategy, to help the Club deliver exceptional experiences, grow their audience and diversify the business.*Devising and leading the membership strategy, including delivering an impressive 92% retention rate, as well as boosting acquisition, evolving the membership offering, and introducing analysis and improvements in membership satisfaction.*Leading evaluation and improvement projects across a breadth of engagement methods.*Managing and motivating of a team of 5 direct reports, including recruitment, training, performance management and annual appraisals.*Managing the department budgets, pricing strategy, agencies, top sponsors and key stakeholders - reporting to the CCO on a weekly basis.bathrugby.com

• 

  Freelance

  • Marketing Consultant

    • Jun 2018 - May 2019

    B2B & B2C marketing consultant, maximising sales and awareness for clients across the South West and beyond. *Senior level analysis, planning, strategy and branding, through to a hands-on approach to content, print, social, web development, email and direct mail campaigns, advertising, PR, presentations, events and engagement.

• 

  Tidal Lagoon Power

  • Gloucester, United Kingdom

  • Marketing Manager

    • Dec 2014 - Jan 2018
    • Gloucester, United Kingdom

    Groundbreaking renewable energy company and proposed tourist destination*Developing and implementing innovative strategies and campaigns (B2B and B2C).*Hands-on approach, delivering the full marketing mix from digital to print and outdoor.*Overall responsibility for brand and digital (including social and web dev and mgt).*Managing customers and stakeholders; nurturing leads; securing creative partnerships.*Evaluating analytics (CRM; Google; social; press) and reporting at senior level.*Improving procedures and customer journey.*Producing creative in-house design work and managing freelancers and agencies.*Copywriting for web, print, newsletters, press releases, case studies and all assets.*Creating and evolving multi-lingual collateral from digital brochures to event materials.*Maximising and monitoring local, national and international press coverage with PR.*Budgeting and forecasting (over £4m).*Supporting funding applications and sponsorship proposals.*Organising events, engagement and presentations.tidallagoonpower.com

• 

  Positively Wellington Venues

  • Wellington, New Zealand

  • Marketing & Assistant to CEO

    • Nov 2013 - Jul 2014
    • Wellington, New Zealand

    Six event and entertainment venues in New Zealand's capital.*International experience of marketing events with exposure across multiple print and digital channels.*Creative copywriting and efficient project management including Print Editor of LIVE magazine, with a print run of 92k+ units per quarter, plus digital version.*Liaising with clients, promotors, media and public, plus managing creative agencies.*Coordinating internal and external events.*Budget responsibility ($384k).*Analytics and reporting.*Alongside marketing responsibilities, delivering a full range of EA duties directly for the CEO from preparing board papers and presentations to assistance with strategy plans.*Managing a team, providing confidential project support for HR and CFO, and processing payroll (200+ staff).pwv.co.nz

• 

  Cheltenham Borough Council

  • Cheltenham, UK

  • Sales & Marketing Manager (Cheltenham Town Hall & Pittville Pump Room)

    • Mar 2012 - Jun 2013
    • Cheltenham, UK

    Gloucestershire's largest event and entertainment venues.*Focused on developing, implementing and evaluating multiple sales and marketing campaigns across business and consumer events - increasing leads, sales and profits.*Exceptional copywriting (web copy, press releases, brochures and sales pitches), with responsibility for final proofreading and sign-off.*Experienced across the full marketing mix from radio to outdoor, print to digital (including mailshots; brochures; display ads; social; PPC; SEO; CRM).*Sole budget responsibility for box office; marketing and events (approx £200k).*Excellent customer care including memberships and resolving customer complaints.*Impressive balancing of multiple events, projects and campaigns.*PR and regular representation of the company on radio shows, in print and at events.*Managing, motivating and developing of a team of 11 direct reports.*Managing in-house and external creatives and building strong relationships with press, sponsors, key stakeholders, and other businesses.*Extensive redesigning/rebranding (digital and print) and web and social management.*Surpassing annual advertising/sponsorship targets by just under 400% and delivering the highest annual sales, advertising and programming income for both venues to date.*Completing a full marketing audit and introducing financial saving of up to 50%.*Implementing new marketing avenues with improved ROI, improving administration procedures and assisting with multi-million pound strategic planning.cheltenhamtownhall.org.uk

• 

  Almighty Records

  • Cheltenham, UK

  • Marketing & Label Manager

    • Mar 2007 - Mar 2012
    • Cheltenham, UK

    International record label, retail website and remix team (the latter including heritage acts such as the legendary Diana Ross to classical artists including Katherine Jenkins and pop music's No.1 chart toppers Rihanna, Beyonce and Usher to name just a few).*Pivotal marketing management including copywriting; advertising; sales and PR.*Coordinating and growing an international membership service.*Managing international B2B and B2C orders.*Significant product management experience from concept to launch including marketing; scheduling; budgeting; liaising with clients/suppliers; international licensing.*Strong web management with daily CMS usage, creating all web pages, uploading all content, and monitoring sales and traffic.*Accounting including invoicing, reporting, royalties, tax, expenses and payroll.*Leading on all HR functions and the management of four assistants.almightyrecords.com