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Luiz Fernando Macedo profile image

Luiz Fernando Macedo

Sócio proprietário at Coach Ahead Treinamento e Desenvolvimento Ltda.
Intro Book
Luiz Fernando Macedo is a seasoned executive with 25 years of experience in talent management, human resources, and organizational development, holding various leadership roles in Brazil and Australia.
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Location
Rio de Janeiro, Rio de Janeiro, Brazil, BR
Languages
  • English Native or bilingual proficiency
  • Spanish Full professional proficiency
  • Portuguese Native or bilingual proficiency
Skills
  • Talent Management
  • Human Resources
  • Organizational Development
  • Hr Consulting
  • Coaching
  • Show all
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Bio

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Luiz Fernando Macedo is a seasoned executive with expertise in Talent Management, Human Resources, and Organizational Development. As a successful business leader, he has held key roles at Coach Ahead Treinamento e Desenvolvimento Ltda., MegaMatte, State Grid Brazil Holding, BHP, and Grupo Lachmann, among others. His extensive experience spans over 20 years, with a proven track record of driving business growth and improvement. He holds a range of prestigious certifications, including Executive Coaching and ICF Member Badge, and has completed executive education programs at top institutions such as the University of Michigan and Harvard Business School.

Credentials

  • Executive Coaching
    LinkedIn
    Mar, 2022
    - May, 2026
  • O Poder das Histórias no Contexto da Liderança
    LinkedIn
    Mar, 2022
    - May, 2026
  • Becoming an Agile Coach
    LinkedIn
    Feb, 2022
    - May, 2026
  • Coaching Virtually
    LinkedIn
    Feb, 2022
    - May, 2026
  • Como Desenvolver sua Imagem Profissional
    LinkedIn
    Feb, 2022
    - May, 2026
  • Construindo Confiança
    LinkedIn
    Feb, 2022
    - May, 2026
  • Critical Thinking
    LinkedIn
    Feb, 2022
    - May, 2026
  • Fundamentos do Trabalho Remoto
    LinkedIn
    Feb, 2022
    - May, 2026
  • Ram Charan on Coaching High Potentials
    LinkedIn
    Feb, 2022
    - May, 2026
  • Unconscious Bias
    LinkedIn
    Feb, 2022
    - May, 2026
  • ICF Member Badge
    International Coaching Federation
    Feb, 2021
    - May, 2026
  • Método Coaching Baseado em Evidências
    SBCoaching
    Jul, 2020
    - May, 2026

Experience

  • Coach Ahead Treinamento e Desenvolvimento Ltda.
    • Rio de Janeiro, Brasil
    • Sócio proprietário
      • Aug 2021 - Present
      • Rio de Janeiro, Brasil

      Levaremos você / sua organização a um nova patamar de performance. Utilizamos os mais modernos conceitos, modelos e práticas de coaching e desenvolvimento organizacional. Nossos programas são desenvolvidos em conjunto de forma a atender suas necessidades únicas. Toda fundamentação é aplicada com critérios neurocientíficos alinhados aos valores e ao código de ética da International Coaching Federation (ICF), organização de coaching profissional líder mundial, com mais de 50 mil membros e presente em 150 países.

  • Megamatte
    • Rio de Janeiro, RJ
    • Sócio de franquia
      • Dec 2009 - Present
      • Rio de Janeiro, RJ

      MegaMatte is one of the major Franchisor in the Brazilian (healthy) fast food sector. I run four branch franchisee units (Leblon, Botafogo, Bairro de Fátima and Dowtown). Companies are driven with IDEAL, or Integrity, Discipline, Excellence, Action orientation and Profitability (Lucratividade in Portuguese).

  • State Grid Brazil Holding
    • Rio de Janeiro, Brasil
    • Director Of Business Administration
      • Jun 2011 - May 2016
      • Rio de Janeiro, Brasil

  • BHP
    • Australia
    • Mining
    • 700 & Above Employee
    • Project Manager, Human Resources
      • Apr 2009 - Nov 2009

    • Organizational Development Superintendent
      • Jun 2007 - Mar 2009

  • BHP Billiton
    • Australia
    • Mining
    • 700 & Above Employee
    • HR Development Manager - Latin America
      • 2006 - 2007

    • HR Manager - Brazil
      • 2005 - 2006

    • Senior HR Advisor
      • 2004 - 2005

  • Tie Line Consultores Associados
    • Finance & Administration Director
      • 2000 - 2001

  • Grupo Lachmann
    • Corporate Controller - Director
      • 1997 - 2000

  • Shell Brasil SA
    • Various Positions
      • 1987 - 1997

Education

  • 2016 - 2016
    Fundação Getulio Vargas
    Diploma Wine Business
  • 2008 - 2008
    University of Michigan - Stephen M. Ross School of Business
    Executive Certificate
  • 2002 - 2002
    The Wharton School
    Executive Certificate
  • 2000 - 2000
    Harvard Business School
    Executive Certificate
  • 1997 - 1998
    Fundação Getulio Vargas
    Master of Business Administration - MBA
  • 1994 - 1994
    University of Chicago
    Executive Certificate

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