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Bio

Creative and strategic designer with 6+ years of experience crafting campaigns, brands, and digital content for clients like Redken, Mercedes-Benz, and Toyota. Specialized in web design, branding, and social media, I create visually compelling solutions that balance creativity with business impact. Known for my proactive mindset, attention to detail, and commitment to exceeding expectations across every project.

Experience

    • Spain
    • Wholesale Building Materials
    • 1 - 100 Employee
    • Senior Designer
      • Feb 2025 - Present
      • Lima, Peru

      Lead designer for the Inter-American Development Bank (IDB) project in Jamaica, creating visual assets for sustainable infrastructure initiatives.

      Designed presentations, reports, and infographics, ensuring clarity, consistency, and alignment with IDB brand guidelines.

      Collaborated with international teams to tailor materials for diverse audiences across Latin America and the Caribbean.

    • Spain
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Supervisor de Arte
      • Sep 2024 - Feb 2025

      Art direction and production of static and motion graphics for the social media channels of Veda Kombucha, Veda Panes, and Laboratorios Siegfried. Creation of the visual identity for Noa Life, including branding, packaging, and social media kit. Team management and leadership, reviewing designers’ work and assigning responsibilities.

    • Spain
    • Hotels and Motels
    • 1 - 100 Employee
    • Design Lead
      • Nov 2023 - Aug 2024

      Conceptualized the visual identity for the Bolivarian Games Ayacucho 2024. Developed the brand across physical and digital applications, ensuring consistency across all touchpoints. Coordinated with the marketing team to implement creative strategies.

  • Rhee Design
    • NY (USA)
    • Multidisciplinary Designer
      • Apr 2023 - Nov 2023
      • NY (USA)

      Designed visual assets for brands such as Redken, Kérastase, and Shu Uemura. Developed user-centered web interfaces. Edited and post-produced audiovisual content for digital campaigns.

    • Spain
    • Media and Telecommunications
    • 1 - 100 Employee
    • Visual Designer (UX/UI)
      • Jun 2022 - Jan 2023
      • Barcelona (ESP)

      Conducted UX research and designed UI interfaces, from wireframes to high-fidelity prototypes. Created branding and graphic content for clients’ social media platforms. Produced corporate animated videos to enhance brands’ digital presence.

Education

  • 2021 - 2022
    Universitat Autònoma de Barcelona
    Master’s, Graphic Design and UX/UI
  • 2014 - 2019
    Universidad de Lima
    Bachelor’s Degree, Communications, major in Visual Arts
  • 2018 - 2019
    CALARTS
    Specialization, Graphic Design

Services

Industry Focus. “Wholesale Building Materials”

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