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Lucy Shirshova is a seasoned content editor and translator with expertise in EdTech, digital skills, and language localization. Holding a Master's degree in English and Pedagogics, she has honed her skills in adapting texts for diverse audiences, collaborating with experts, and fact-checking. Proficient in English and Russian, Lucy has worked with prominent companies, including Skillfactory, Thesis Agency, and Inter Technical Translations, delivering high-quality content and localization services.

Credentials

  • EF Standard English Test
    EF Standard English Test (EF SET)
    Sep, 2021
    - Apr, 2026
  • Cambridge Advanced English Certificate
    Cambridge Assessment International Education
    Oct, 2018
    - Apr, 2026

Experience

  • Skillfactory
    • Moscow, Moscow City, Russia
    • Content Editor
      • Feb 2020 - Present
      • Moscow, Moscow City, Russia

      Skillfactory is one of the leading EdTech-companies in Russia. It focuses on IT, Tech and Digital skills teaching for anyone who wants to switch to a new career path or give a boost in an existing one. As a part of Skillfactory editing team I: - Adapted texts written by Data Science and Data Analysis experts for students.- Communicated with experts to clarify information.- Fact-checked.- Collaborated with instructional designers to make the content more engaging.- Analyzed learners' feedback to make further improvements of texts.

  • Thesis Agency
    • Москва, Россия
    • Researcher
      • Jun 2020 - Present
      • Москва, Россия

      Thesis is a UX-design agency delivering visual communication and digital solutions for Russian EdTech companies.As a part of Thesis team I held researching activities for marketing and UX/UI goals.- A researcher for a product design contest project: made a market research and competitor's analysis. Our team won the first prize in Education section.- A UX/UI researcher and an in-depth interview developer and interviewer for a corporation learning process review

    • Senior Editor
      • Oct 2018 - Present
      • Москва, Россия

      "EduTech" is a periodic pdf- and web-magazine aimed at EdTech professionals, methodilogists, instructional designers, L&D specialists. Topics of interest: educational technologies in practice, instructional frameworks, team management, talent development, educational culture, lifelong learningMy task is to collaborate with SberUniversity team to create a monthly issue of "EduTech" journal:- Create a content plan basing on expert knowledge provided and external sources (publications, reports, guides etc.)- Research resources and make a list of preferred ones- Prioritise content creation - Create and verify content in collaboration with internal SberUniversity team- Edit content in accordance with a Style Guide and comments left by experts- Validate content

    • Freelance Translator
      • Jun 2019 - Oct 2021

      Translated articles on business leadership, innovation, talent management, learning and development practices (English-Russian)

    • Freelance Translator
      • Jun 2019 - Oct 2021

      Translated and adapted pop-science articles on anthropology, culture, psychology and social sciences.

  • Inter Technical Translations
    • Санкт-Петербург, Россия
    • Localization Specialist
      • May 2018 - Oct 2020
      • Санкт-Петербург, Россия

      InterTrans is a company with 30+ years’ experience as a language services provider. My collaboration with the company as a freelance translator and editor was dedicated mainly to localization projects of Google LLC (Maps, Google Ads, Google Help): English-Russian language pair.

    • Editor In Chief
      • Mar 2017 - May 2019

      Newtonew used to be an online media on EdTech, innovative teaching, postmodern-era challenges and cultural shifts. Newtonew built a community of devoted teachers, elearning experts and EdTech enthusiasts and offered them an open blogging space for opinion and knowledge sharing.What I dived in as an Editor In Chief:- Immersed into writing activities — full-scaled analytical, discussion and overview texts.- Led a team of in-house writers.- Collaborated with a team on a weekly and monthly content-plan.- Coordinated outsource writers.- Communicated with authors who sent their texts via blogging platform.- Developed Style Guide for authors.- Collaborated with sales managers to create native ads formats and offer exclusive editorials for advertisers.- Held interviews with industry experts.- Acted as a YouTube live translations host.

    • Editor
      • 2014 - Mar 2017

      Social media activities — community management (Facebook, VKontakte, Twitter, Medium-blog). Social media advertising and promotion — advertising campaigns management and mutual reposting; visual representation and social brand image development.

    • Copywriter
      • Jul 2013 - Apr 2014

      Text translation, adaptation, editing, proofreadingGeneration of unique texts and articlesPress- and post-releases creationInterviews, reviews, analyticsSMM (content-management, content-generation in social media)

    • Translator
      • Aug 2008 - Sep 2013

      Translated manuals for professionals in car diagnostics, medical simulation, cargo logistica. English to Russian and Russian to English

Education

  • 2002 - 2007
    Nizhniy Tagil State Socio-Pedagogical Academy (NTGSPA)
    Master, English, Pedagogics

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