Experience

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  LeoVegas Group

  • Sweden
  • Gambling Facilities and Casinos
  • 700 & Above Employee

  • Senior PPC Manager

    • Apr 2024 - Present

  • PPC Manager

    • Aug 2022 - Apr 2024

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  Lottoland

  • Gibraltar

  • PPC Executive

    • Aug 2021 - Aug 2022
    • Gibraltar

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  Convertix

  • Senior SEM / Account Manager

    • Mar 2021 - Aug 2021

    -Managing multiple customer accounts allocating their digital marketing budget, mapping and aligning that budget spend with the required ROI Metrics (CPC, conversion metrics, ROAS). -Building and optimizing clients campaigns across a suite of Google products including Search, Display, Shopping, Remarketing and Social Media Platforms -Analysing data via Google Analytics in order to measure campaign performances. -- Generate weekly and monthly client reports for all major metrics, goals tracking, revenue tracking.

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  Accenture Interactive

  • Málaga Area, Spain

  • Senior SEM and Social Media Analyst

    • Oct 2019 - Mar 2021
    • Málaga Area, Spain

    - Define marketing strategies and create paid search campaigns aligned with client goals.- Managing client accounts implementing and optimising strategic online advertising techniques.- Execute strategies for keyword opportunities, campaign structuring, targeting, and other facets of paid search in accordance with client goals.- Generate weekly and monthly client reports for all major metrics, goals tracking, revenue tracking,and other paid search initiatives.- Keep pace with search engine and PPC industry trends and developments.- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out keyareas of importance in accordance client goals.- Monitor and evaluate search results and search performance across the major search channels.- Managing communication to team and management on project development, timelines, and results.

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  Zevas Communications

  • Dublin, Ireland

  • New Business Account Strategist for Google at Zevas Communications

    • Nov 2018 - Aug 2019
    • Dublin, Ireland

    -Managing multiple Google customer accounts allocating their digital marketing budget, mapping and aligning that budget spend with the required ROI Metrics (CPC, conversion metrics, cost per result). -Building and Optimizing clients Google Ads campaigns across a suite of Google products including Search, Display, Shopping YouTube, DSA and Remarketing. -Upselling to existing clients Google products in order to improve ROI. -Analysing data via Google Analytics in order to measure campaign performances.

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  Arvato Systems

  • County Dublin, Ireland

  • Senior Google Adwords LCS Campaign Optimiser at Arvato Finance for Google

    • Sep 2017 - Nov 2018
    • County Dublin, Ireland

    - Building new Campaigns for Google's largest customers (Search, Display, DSA, Remarketing, Mobile)- Optimising existing Campaigns in order to increase ROAS, ROI, CTR and Conversions- Localization of existing Campaigns through keyword and ad text localization- Analyzing customer marketing KPI targets and objectives and providing cost-effective bidding strategy and budget recommendations, using marketing insights and Google Tools- Analyzing campaign performance and formulating optimization strategies for EMEA/APAC/AMER Countries- Understanding local Market trends and seasonality- Increasing export revenue opportunity- Coaching​ ​and​ ​mentoring​ ​the​ ​new​ ​hires​ during the training and ramp up process- Good working knowledge of Google Spreadsheets/Google Slides-SME: Excellent Excel knowledge. Ability to work with numbers under time pressure and to manipulate large data sets using formula. Strong attention to detail and analytical skills. Good organisational skills and multitasking /time managementQuality Audit Review: Validate if correct and appropriate process has been followed

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  Accenture

  • Dublin

  • Content Ad Review Associate Trust and Safety at Google

    • Oct 2016 - Aug 2017
    • Dublin

    Responsible for evaluating advertising content in conjunction with client policy.-Process and review Italian and Spanish Google AdWords advertisements language that have been flagged for review of potentially sensitive content to ensure there are no violations of policies. -Validate, investigate and respond to inquiries of an urgent or sensitive nature within established guidelines. This includes coordinating with client subject matter experts to respond to or support in the response to inquiries and/or escalations which may be generated by - including but not limited to - external third parties, client or Accenture.-Visually navigate and review text-based content through internally developed applications.-Working with exceptional attention to details and delivering optimal quality and productivity levels-Responsible for working with engineering to help improve the quality of next generation web services-Ensuring all work is performed in accordance with SLAs and metrics.

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  Sabbatical Leave

  • Took sabbatical leave to travel around New Zealand, South and Central America

    • Dec 2015 - Aug 2016

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  Hyundai Melbourne

  • Melbourne, Australia

  • Warranty Administrator, Customer Service Advisor

    • Jul 2014 - Nov 2015
    • Melbourne, Australia

    In this role I provided administrative support to ensure full compliance with all manufacturer warranty systems and minimise the risk of warranty audit failure.- Claiming and following up warranty issues adhering to all guidelines and company policies.- Carrying out dealership warranty audits in line with the agreed timetable and if required resolve identified issues before manufacturer audits take place.- Assessing, organising and filling out paperwork pertaining to claims.- Arranging for delivery of parts or replacement items.- Regularly check manufacturer warranty bulletins for any new developments and promote best practice across thedivision.- Up-selling extra maintenance items to customer.- Advising and explaining customers the service that has been carried out in their car- Support the service team and cover absence as and when required

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  SCI Sri Lanka NGO Humanitarian Sector

  • Mutur Sri Lanka

  • Conflict Resolution Trainer, English Teacher

    • Sep 2013 - Jan 2014
    • Mutur Sri Lanka

    I was responsible for training teachers about conflict resolution processes. Through the use of solving conflicts methods participants learnt how to deal with conflicts at personal but also global levels.- Training on peace theories in order to implement peace education among youngsters.- Mediation as a conflict resolution process in the school.- Teaching basic English to pre-school up to high school kids.

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  Allergan

  • Dublin Ireland

  • Orders Managment

    • Jul 2012 - Jul 2013
    • Dublin Ireland

    Order processing, sales administration, promotions and communication with internal and external customers. Ensuring that all orders from the customers / sales force received via telephone, fax, post, EDI are processed in the system accurately

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  Microsoft

  • Dublin

  • Transactional Specialist

    • May 2011 - Jul 2012
    • Dublin

    Responsible for maintaining strict service levels with client activities. Responsible for validating contractual information, entering and coordinating Agreements/Orders/Letters Review Agreements & Orders to ensure all legal requirements are met & documentation is complete .Complete analysis and investigation of queries related to specific Microsoft Business Programs, Orders and Contracts. Provide resolutions on these queries within agreed service levels Responsible for keeping accurate records of business activities including detailed information on Agreements/Orders exceptions and queries, outstanding problems & executive approvals as outlined by Legal & Finance. Ensure defined escalation process is adhered to in order to resolves complex queries. Serve as backup support to others on the team especially our shipment/delivery team learning how to use the SAP program. Assisting customer all over the world in three languages: English, Spanish and Italian.

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  Alcatel Lucent

  • Irelan

  • Multilanguage Customer Service Analyst

    • Sep 2010 - May 2011
    • Irelan

    Main activities and responsibilities Employee of the logistical department: providing 24X7support. Dealing with theshipment of spare parts and the delivery of different service such as: remote assistance and on site-interventions for the repair of company's high tech telecomequipments. Tasks opening and following up tickets, sending orders to suppliers, solving problems with deliveries, escalating issues, assisting in implementing processes and dealing with both customers and suppliers all over the world in three languages English, Italian and Spanish

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  CEFA

  • Bologna Area, Italy

  • Online Campaign Developer ( Volunteering Position)

    • Sep 2004 - Jan 2005
    • Bologna Area, Italy

    Developing Online Campaigns to raise awareness and funds for the organization.Targeting personas and improving ranks in the search engines