Experience

• 

  Supercell

  • Los Angeles, California, United States

  • Director of Licensing

    • Feb 2024 - Present
    • Los Angeles, California, United States

    Developing partnerships & collabs for some of the largest fandoms in gaming - Including Clash of Clans, Clash Royale, Brawlstars, and more! Welcoming proposals & opportunities from interested parties.

• 

  The SpringHill Company

  • Los Angeles Metropolitan Area

  • Vice President of Franchise & Licensing

    • Aug 2022 - Oct 2023
    • Los Angeles Metropolitan Area

    Helping to entertain & empower with amazing athletes & storytellers. Partnership opportunities always welcome, shoot your shot!

• 

  Striker Entertainment LLC.

  • Calabasas, California, United States

  • Vice President Of Business Development

    • Sep 2020 - Aug 2022
    • Calabasas, California, United States

    Striker is an entertainment licensing agency specializing in the extension of pop culturally relevant brands into powerful and profitable consumer products programs.

• 

  Lionsgate

  • Greater Los Angeles Area

  • Executive Director

    • Jan 2018 - Dec 2019
    • Greater Los Angeles Area

    - Built consumer product lines and brand collaborations across categories including apparel, accessories, toys, collectibles, fashion, cosmetics, food & beverage- Supported content marketing through promotions and digital activations to increase awareness for content reaching diverse customer demographics- Spearheaded full lifecycle programs; including category research and partner outreach, creative direction and approvals, scheduling and forecasting, and retail activation- Contributed to development of junior employees as part of company’s mentorship program- Helped identify and recruit future talent as part of company’s internship & mentorship program

• 

  Franco Manufacturing Co., inc.

  • United States
  • Manufacturing
  • 100 - 200 Employee

  • VP Licensing

    • Feb 2015 - Oct 2017

    - Developed strategic assessments to identify and evaluate new brand opportunities, implementing an aggressive expansion of company’s licensed portfolio- Fostered relationships with key contacts at entertainment studios, drafted proposals and negotiated agreements- Mobilized product development and sales teams, ensuring programs met highest standards for partners’ IP

  • Sales Director / Licensing Director

    • Feb 2013 - Feb 2015

    - Managed omnichannel business for key retail sales account- Implemented first-to-market strategy on new products and brands, achieving record sales year- Supervised account support teams, maintained relationships with buyers, senior buyers, divisional heads, and merchandisers- Executed product rollouts and transitions, secured promotions and feature space- Responsible for forecasts, vendor agreements, and inventory purchases

• 

  Jakks Pacific

  • United States
  • Consumer Goods
  • 700 & Above Employee

  • Sales Manager

    • Feb 2011 - Feb 2013

    - Represented multiple corporate divisions on company’s largest retail sales account- Oversaw key categories as the primary contact for buyers, planners, and divisional executives- Leveraged inventory, forecasting, and sales information in storytelling performance to executive stakeholders

  • Product Manager

    • Feb 2009 - Feb 2011

    - Oversaw brand strategy, product development, and product lifecycle on toylines- Collaborated with creative teams and sourcing managers on costing and design

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  Playmates Toys

  • Greater Los Angeles Area

  • Marketing Manager

    • Apr 2007 - Feb 2009
    • Greater Los Angeles Area

    - Piloted flagship toy lines, working with cross-functional teams on all aspects of development- Tailored and prepared schedules, forecasts, and P&L documents

• 

  Mirage Licensing

  • Northampton, MA

  • Licensing Coordinator

    • Jan 2005 - Jan 2007
    • Northampton, MA