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Luan Lu is a seasoned e-commerce professional with 10+ years of experience in managing online marketplaces, digital marketing, and sales. He holds a Bachelor of Business Management degree from RMIT University and a Diploma of Business Administration from Victoria University.

Credentials

  • Diploma of Business Administration
    Victoria University

Experience

  • YSG Pte Ltd
    • Singapore, Singapore
    • Lead Ecommerce Enablement
      • Oct 2020 - Present
      • Singapore, Singapore

  • YCH Group
    • Singapore, Singapore
    • Ecommerce Manager
      • Jul 2020 - Present
      • Singapore, Singapore

      - Managing an E-commerce Marketplace. Work closely with the relevant internal stakeholders to execute strategies and maintain high service quality for customer satisfaction.- Create, plan and execute digital marketing plans for campaign launches, collaborate with stakeholders to put together a plan of actions for successful execution and to maximize revenue and profit.- Analyze, interpret, report and act on data to discover insights to ensure effective business decisions.- Review and align current strategic plans, develop resource allocation plans and implement a targeted strategy according to requirements.- Responsible for monthly reporting, profit & loss reporting, setting of performance measurement/matrix to measure the well-being of the marketplace launch.

    • Sales And Brands Executive
      • Dec 2019 - May 2020
      • Singapore

      Celebration in Every Bite

    • Assistant Marketing Manager
      • Nov 2018 - Oct 2019
      • Bangkok

      • Assist in planning, coordinating and implementing of sales and marketing strategies in promotional campaigns for 5 restaurant branches and 1 dining cruise• Hosting review by media, blogger, local/international magazine• Handle customer’s inquiries and complaints, review and analyses customer reactions and feedback on promotions and services• Provide information and support to Managing Director in order to close a Master Franchise deal to Taipei business partner• Cooperated with Timeout Magazine to organise a media event at Supanniga restaurant for 30 media press and achieved a revenue of 100,000+ baht in an evening.• Coordinate with Celebrity Chef Hong Thaimee to organise a Charity Event to raise donation to RED to support HIV/AIDS program

  • Bulgari
    • Melbourne, Australia
    • Sales Associate
      • Jun 2018 - Aug 2018
      • Melbourne, Australia

      Working ‘by appointment’ to provide a personal service and maintain close relationships with all VICs and VVICs (in-store or off-site)Proactively clientele and recruit new VICs to build a client bookDrive and deliver personal sales and KPI targets by cultivating client relationshipsContacting existing and prospective clients to conduct private appointments

  • Burberry
    • Chadstone Centre, Victoria, Australia
    • Sales Associate
      • Mar 2017 - May 2018
      • Chadstone Centre, Victoria, Australia

      • Achieving sales towards a set target by transacting instore and online transaction• Cold calling to out-react prospective clients to conduct private appointments.• Providing personal service and maintain close relationships to top tier clients• Achieved individual sales target in high and low seasons to achieve the store target.

  • Presidium Wealth Group
    • Hawthorn, Victoria, Australia
    • Paraplanner
      • Feb 2017 - Sep 2017
      • Hawthorn, Victoria, Australia

  • Christian Dior Couture
    • Melbourne, Australia
    • Sales Associate
      • Nov 2016 - Feb 2017
      • Melbourne, Australia

  • Boom Electrical
    • Brunswick, VIC
    • Store Manager
      • Mar 2015 - Jan 2017
      • Brunswick, VIC

      • Discovering the customers needs and then creating sales opportunities via there needs • Maintaining and developing relationships with existing customers face to face or via phone calls • Responding to incoming enquiries via phone and email • Using my negotiation skills to come to a Win/Win scenario for both Customer and Business• Providing end to end solutions for customer as well as the business. This includes; costs, delivery and special requests that might arise• Stock taking to make sure our current inventory matches what is on the database

  • Fastway Couriers
    • Port Melbourne
    • Customer Service Representative
      • Jul 2014 - Feb 2015
      • Port Melbourne

      Responsibilities and Achievements: • Handle incoming phone calls from customers and ensure customers satisfaction• Assists customers effectively by solving customer disputes• Provides customer additional information or explains services• Accurately captures customer information• Completes supporting paperwork and data entry as required

  • McDonald's
    • Melbourne, Australia
    • Restaurant Supervisor
      • Jul 2010 - Apr 2014
      • Melbourne, Australia

      Responsibilities and Achievements:• Preparing food orders to company standards in a fast and efficient manner.• Received customer orders pleasantly using Electronic Register, communicated orders to kitchen staff, served orders and prepared bills.• Confident in communication to customers on electronic devices• Maintained work equipment to company standards including maintaining the highest level of cleanliness and hygiene at work stations.• Monitored and assisted crew member on daily activities and performances

Education

  • 2013 - 2015
    RMIT University
    Bachelor of Business Management, Business Management

Suggested Services

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Industry Focus. “Retail”

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