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Bio

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Lola Balogun is a seasoned event management professional with extensive experience in planning and executing corporate events, marketing campaigns, and sponsorships. With a strong background in marketing and public relations, she has worked with various organizations to advance their fund development objectives and foster community engagement. Her expertise spans event management, social media, online advertising, and public relations.

Experience

    • Canada
    • Non-profit Organizations
    • 400 - 500 Employee
    • Sponsorship & Third-Party Specialist
      • Oct 2023 - Present

      Playing a crucial role in advancing The Mustard Seed's fund development objectives, by focusing on the creation and execution of sponsorship opportunities for Signature, Program, and Community events. My responsibilities encompass strategic planning to identify partnerships that perfectly align with The Mustard Seed's assets and provide exceptional value to our valued sponsors. In addition, I actively engage with local communities to foster and facilitate third-party fundraising opportunities, contributing to our mission to eliminate homelessness and reduce poverty.

    • Sponsorship Coordinator
      • Feb 2023 - Oct 2023

      Joined the team to assist in supporting the Mustard Seed's Sponsorship and event programs. Involved drafting agreements, facilitating event activations and collaborating within our internal teams to execute on agreements.

  • CCCG Edmonton
    • Edmonton, Alberta, Canada
    • Director Of Special Events
      • Aug 2018 - Present
      • Edmonton, Alberta, Canada

      Collaborative Community leader who oversees event activation, hospitality, and project management for charity organization.

    • Owner, Event Experience Specialist & Producer
      • Jan 2016 - Present
      • Canada

      Curating and promoting unique Event Experiences that engage audiences and align brands with the right partners.

    • Regional Corporate Trainer
      • Jan 2020 - Dec 2022

      Versatile implementation and development of Subway® training programs, promotions and new product launches.

    • Senior Business Consultant - Edmonton & North Alberta Region
      • Apr 2017 - Dec 2022

      Awarded Field Consultant of the Quarter 2018 (Q4); Achieved excellence in territory sales, operations and implementing new initiatives.

  • RHODDY
    • Edmonton, Canada Area
    • Project Team Lead (brand ambassador)
      • Jun 2015 - Jan 2016
      • Edmonton, Canada Area

      Curating a memorable experience for event guests during the "Coffee for Causes" travelling activation for premium coffee brand Tim Hortons, covering Edmonton and Northern Alberta regions

    • Global Events Specialist
      • May 2014 - Oct 2014
      • London, UK

      Supervised remote coordination and execution for global medical meetings in the EMEA, and Latin American regions

  • Prime Events Doha
    • London, United Kingdom
    • Marketing & Sponsorship Consultant
      • Jan 2014 - Apr 2014
      • London, United Kingdom

      Provided marketing direction and consultation for two Signature events, including securing partners and content management.

  • Smarta
    • London, United Kingdom
    • Events Assistant - SW Media Enterprises
      • Dec 2013 - Mar 2014
      • London, United Kingdom

      Assisted in event and marketing coordination for Entrepreneur, author and business woman, Shaa Wasmund (Shaa.com).

  • BrandFuel Ltd
    • London, United Kingdom
    • Events Team Support
      • Mar 2013 - Jun 2013
      • London, United Kingdom

      Supporting the Events team in activating their biggest events of the year, including Google Zeitgeist 2013, which featured an virtual projection mapping performance from Lindsey Stirling.

    • Events Management Trainee
      • Oct 2012 - May 2013
      • London, United Kingdom

      Studied a Post Graduate diploma in Event Management. Graduated with Distinction A grade.

  • The ChokLit Factory
    • Toronto, Canada Area
    • Content Editor & Founder
      • 2009 - 2013
      • Toronto, Canada Area

      Founder & Content editor for music blog, TheChokLitFactory.com. Created as an outlet for my passion of creative writing and music, the site featured promoted artists, album reviews, opinion pieces and editorial lists.

  • Mediacom
    • Toronto, ON
    • Senior Media Executive
      • Sep 2010 - Oct 2012
      • Toronto, ON

      Media Planner and marketing strategist for major clients. Primarily worked on the Staples Canada account, where our team earned an award for 2011 Marketer of the year.

  • iBizBook
    • Toronto, Canada Area
    • Online Content Contributor
      • Mar 2010 - Aug 2010
      • Toronto, Canada Area

      Content writer for Online Business Networking site, uploading content focused on business, technology and entrepreneurship.

  • Suite 66
    • Toronto, Canada Area
    • Digital Media Planner
      • Nov 2008 - Feb 2010
      • Toronto, Canada Area

      Digital media planning and business development for online advertising firm, seeking to partner with reputable online properties to develop and sell media planning packages to clients.

Education

  • 2023 - 2023
    ESA Diploma
    Diploma of Education, Sponsorship & Marketing
  • 2012 - 2013
    Birkbeck College, University of London
    Post Graduate Diploma, Event Management
  • 2003 - 2008
    University of Alberta
    BCom, Marketing Major
  • 1997 - 2000
    Holy Trinity High School
    High School diploma

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Non-profit Organizations”

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