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Lois Griffitts is a seasoned marketing and management professional with a strong background in process improvement, customer service, and public relations. She has over 20 years of experience in various industries, including utilities, healthcare, and technology. Lois holds an MBA and MA in English from Arizona State University and has worked with several prominent companies, including City of Mesa, Arizona Oncology Services, and Lam Research.

Experience

    • United States
    • Government Administration
    • 700 & Above Employee
    • Utilities Business Development Coordinator
      • Jun 2019 - Present

      • Market city utility installations and/or modifications to commercial and residential entities. Typical fiscal year volume: 200+ projects.• Supervise business development staff to oversee commercial and residential assignments and customer agreements. Review agreements and documentation as necessary to ensure compliance and consistency.• Perform ongoing market and economic analysis and revenue forecasting for projects and service territories; present findings for management review.• Negotiate agreements, fees, and terms with commercial and residential customers for gas and electric service installations and modifications. Invoice customers and route payments to accounting.• Conduct contract administration of completed agreements, calculate and complete reconciliations for commercial customers. Invoice customers and process refunds per agreements.• Spearhead efforts to improve staff efficiency and customer satisfaction including implementing use of web-based payment processing system to manage utility fees.• Manage and edit department web content.• Schedule and conduct on-site reviews with customers for proposed commercial and residential gas and electric service installations and modifications.• Research and resolve residential and commercial customer questions and issues with priority for key accounts customers.• Maintain agreement tracking matrix for residential and commercial gas and electric projects.

    • Marketing/Communications Specialist II
      • Nov 2013 - May 2019

      • Market city utility installations and/or modifications to commercial and residential entities. Typical fiscal year volume: 200+ projects.• Supervise 4 business development staff to oversee commercial and residential assignments and customer agreements. Review agreements and documentation as necessary to ensure compliance and consistency.• Perform ongoing market and economic analysis and revenue forecasting for projects and service territories; present findings for management review.• Negotiate agreements, fees, and terms with commercial and residential customers for gas and electric service installations and modifications. Invoice customers and route payments to accounting.• Conduct contract administration of completed agreements, calculate and complete reconciliations for commercial customers. Invoice customers and process refunds per agreements.• Spearhead efforts to improve staff efficiency and customer satisfaction including implementing use of web-based payment processing system to manage utility fees.• Staff and manage departmental booth for city and community events; purchase promotional and education materials. Manage marketing materials budget and inventory.• Schedule and conduct on-site reviews with customers for proposed commercial and residential gas and electric service installations and modifications.• Research and resolve residential and commercial customer questions and issues with priority for key accounts customers.• Coordinate departmental social media content in conjunction with city-wide campaigns.• Complete content reviews and collaborate with ERD staff to ensure web content accuracy/currency.• Maintain agreement tracking matrix for residential and commercial gas and electric projects.

    • Marketing Manager
      • Apr 2006 - Oct 2013

      • Developed and managed targeted marketing programs through competitive analysis, best-practice benchmarking, marketing communications, B2B sales, and public outreach.• Created and maintained company website, intranet and social media presence to ensure consistent branding, enhance referrals and increase revenue.• Wrote, designed, and created marketing collateral including company magazine, newsletters, scientific articles, and press releases to establish positioning and enhance brand.• Assimilated technical and scientific data on technology-based medical specialty to create persuasive marketing messages for physician and public audiences.• Utilized marketing automation and custom CRM systems to create and manage campaigns, analyzed success, identified opportunities and nurtured client loyalty.• Created content for print, web, intranet and social media; edited physician-written materials for publishing.• Negotiated purchasing, contracts and managed third party vendor relationships for collateral, giveaways, and advertising.• Managed and tracked marketing budget; analyzed and reported ROI data. • Promoted and sold practice to target constituents via sales calls, events, conferences, education programs, PR, advertising, and social media.

  • rSmart (SCT)
    • Phoenix, AZ
    • Project Manager
      • Aug 1999 - May 2001
      • Phoenix, AZ

      • Identified business opportunities via market research, competitive analysis, and client interaction.• Managed interdisciplinary product development team with responsibility for tracking client requirements, scheduling, and release.• Wrote and edited sales/marketing collateral, web content, product documentation and company materials.• Conducted B2B technology marketing, lead acquisition, and CRM activities in seminar and conference settings.

    • Product Manager
      • 1997 - 1999

      • Managed and led cross-functional teams to complete improvement projects.• Functioned as chief technical liaison for 3 customers including Intel to resolve design and manufacturing issues.• Researched and generated documentation, procedures and quotes for product enhancements and corrective actions.

    • Quality Engineer
      • 1992 - 1997

    • Technical Writer
      • Jan 1990 - Jul 1991
      • Pullman, WA

Education

  • 1998 - 2000
    Arizona State University
    MBA
  • 1991 - 1994
    Arizona State University
    MA, English
  • 1985 - 1989
    University of Idaho
    BA, English summa cum laude with Honors Certificate
  • 2004 - 2005
    Washburn University
    Radiation Therapy
  • 2002 - 2004
    Pima Medical Institute - Mesa
    Radiography
  • Meridian High School

Suggested Services

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Industry Focus. “Management Consulting”

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