Experience

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  Inly School

  • Director of Admission and Enrollment Management

    • 2011 - Present

    Manage all aspects of admission, enrollment, recruitment, and marketing for this N–8 independentSchool. Work with families to navigate the admissions process from initial inquiry to enrollment. Seek new and creative ways to market the School and recruit mission appropriate students. Collaborate with advancement team on annual strategy for recruitment, admissions, and retention. Deliver reports on enrollment, projections, and funnel statistics. Develop content for admission section on the website and printed materials. Oversee parent and student admission ambassadors. Foster relationships with sending schools. Organize and run all admission events. Create efficient and refine existing admissions systems. Sit on the Financial Aid Committee and the Council on Diversity and Equity.

  • Director of Communication

    • 2001 - 2011

    Planned, developed, implemented, and evaluated all strategic online and print communications for this N-8 independent school. Ensured that the visibility and reputation of the institution was raised through direct comprehensive efforts in media relations, community relations, public relations, marketing, and internal communications. Defined Inly's desired image and position, and oversaw the delivery of the consistent communication of that brand throughout the School, and to all constituencies, both internal and external. As an administrator, helped to manage the daily operation of the School as a whole, acted as spokesperson when necessary, and advised on crisis communication, among other activities.

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  Knox Design

  • Cambridge, MA

  • Graphic Designer

    • 1992 - 2001
    • Cambridge, MA

    Complete concept, design, and production services for publishers, businesses, and institutions. Specialized in book, periodical, and catalog design. Clients included AGNI, Alice James Books, Boston University, Boston Review, David R. Godine Publisher, Harvard Business School, and The Yale Review.

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  Connecticut Academy of Arts and Sciences

  • New Haven, CT

  • Publications/Marketing Manager

    • 1993 - 1995
    • New Haven, CT

    Planned and executed all promotional and review campaigns for new books and developed marketing strategies for backlist for this academic society. Designed and launched direct mail efforts. Developed and implemented a computer database system to track book costs, sales, and inventory. Responsible...

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  Boston University

  • Boston, MA

  • Lead Typesetter, Office of Publications Production

    • 1990 - 1992
    • Boston, MA

    Typeset university publications ranging from one-color advertisements to four-color catalogs and viewbooks. Collaborated with clients, editors, proofreaders, graphic designers, and printers. Worked extensively with pagination, kerning files, and formatting. Managed workflow. Assisted in systems m...