Experience

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  PETA Foundation

  • Assistant Director of Development

    • May 2023 - Present

    Assist in the implementation of fundraising strategies of PETA, monitoring progress, and overseeing fundraising-related support services.

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  LACNETS

  • Director of Communications

    • Jan 2016 - Jan 2023

    •Developed and managed communication and fundraising strategies to raise awareness of Neuroendocrine Cancer, reach key populations, and drive donations.•Secured and sustained funding for programs through grants, sponsorships and campaigns; securing more than $1 million in funding.•Managed social media channels, website and bi-weekly newsletters, and designed all educational content and materials.•Managed all logistics related to educational programs and local events including in-person and online educational events.•Built and managed donor base (CRM management, reports, tax receipts, acknowledgements, donor stewardship strategies).

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  Lions Tigers & Bears

  • Alpine, CA

  • Community and Outreach Manager

    • Jan 2016 - Jan 2017
    • Alpine, CA

    •Developed and managed communication and outreach strategies to drive donations, enhance sanctuary awareness, and connect with the community.•Managed the growth of all social media platforms to over 200,000 followers.•Coordinated all logistics related to educational programs and local events including speaking opportunities, sponsorships and onsite programs.•Recruited, trained and managed volunteers for day-to-day operations, events, and administration.•Lobbied on Capitol Hill and met with U.S. Senators to pass the Big Cat Act.

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  Environmental Working Group

  • Program and Outreach Manager

    • Dec 2014 - Feb 2016

    •Developed and designed content for online campaign strategies, and monitored benchmarks to measure impact and effectiveness of online campaign efforts.•Identified opportunities for media exposure, maintained relationships with the media and community, and drafted and edited press releases and public statements.•Managed small and large-scale fundraising events (donor luncheons, annual galas, silent/online auctions).•Built and sustained successful relationships with key supporters, sponsors, and community leaders as well as existing and new corporate partners.

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  Pepperdine University

  • United States
  • Higher Education
  • 700 & Above Employee

  • Athletics Social Media/Marketing/Promotions Coordinator & Intern

    • Apr 2012 - Jan 2013

    • Researched and developed strategies to engage and build relationships within and outside Pepperdine community through social media outlets• Created the Pepperdine Athletics Instagram account • Strengthened and maintained Pepperdine Athletics’ overall brand through social media sites• Created visual game promotion for campus digital screens and social media sites via Photoshop and Illustrator • Developed Pepperdine Athletics’ Facebook milestones to highlight historical key moments • Provided extra guidance and assistance to Pepperdine coaches and Athletics staff to implement their own social media initiatives• Coordinated and organized marketing strategies to perform during athletics events through out team's seasons• Designed wearable university’s merchandise for in-game promotions• Recruited local sponsors to be included in in-game promotion and social media contest

  • Parent’s Program/Event Planning Assistant

    • Jun 2010 - Dec 2012

    • Prepared for prospective student events: created and sent out event information emails/letters, hired event caterers, created and put together student information packets and nametags• Managed prospective student events (set-up and monitor)• Proofread/ re-wrote Vice Chancellor’s letters/speeches• Created/designed event invitations• Assisted the Vice Chancellor with anything she needs (traveling details, SBOV information, hand-written letters)

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  Academy of Country Music

  • Encino, CA

  • Social Media Marketing Intern

    • Feb 2012 - May 2012
    • Encino, CA

    • Developed and managed online marketing campaigns preceding and throughout the nationally-televised Awards show, driving brand awareness• Achieved a strong, visible social media presence through the use of outlets including Facebook, Twitter, Instagram, GetGlue and FourSquare• Identified and initiated the use of new channels such as Instagram to attract a larger audience to the ACMs by offering an inside view of the Academy and Awards show• Monitored online interactions and assessed social media marketing strategies to determine ROI• Coordinated directly with artists’ publicists for media interviews and photo shoots• Monitored interview/autograph signing times for artists and media during company events• Captured behind-the-scene photos of the Award show and other events to instantly add to social media sites