Experience

• 

  LeBel Marketing

  • NH

  • President

    • 2011 - Present
    • NH

    Marketing ~ Strategic Planning ~ Business Intelligence ~ Branding ~ Marketing Research ~ Corporate Communications and PR ~ New Business Development ~ Account Management ~ P&L and Operations Management ~ Sales and Marketing Management ~ New Product Development and Management ~ Market Analysis ~ Analytics ~ Startups ~ Negotiations ~ Pricing ~ Partnerships ~ Direct Marketing LeBel Marketing assists clients with strategic planning, pricing analysis, competitive analysis, and trend analysis, as well as setting marketing strategies and the integration of digital marketing including search, social and mobile. We specialize in helping omnichannel retailers with the often missing piece of their strategies: market research. Marketing research capabilities include audience definition, customer needs and satisfaction, user experience and key purchase motivators using all traditional research methodologies such as focus groups, telefocus groups, online quantitative surveys, conjoint analysis, and usability labs. We also provide public relations services including corporate communications strategy and employee communications.Specialties: • Experience in B2C and B2B marketing for US and international clients. • Ability to analyze growth opportunities and introduce strategic and tactical solutions that improve performance. • Marketing Research• Assist clients in other areas such as new business development, strategic planning, branding, trade shows, pricing, negotiations, and partnerships. • Provide all aspects of marketing for start-ups.