Experience

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  Rapid LED

  • Gold Coast, Queensland, Australia

  • Project & Lighting Design Coordinator

    • May 2021 - Present
    • Gold Coast, Queensland, Australia

    Rapid LED stands as a leading lighting wholesaler headquartered on the Gold Coast. Catering exclusively to electrical contractors, Rapid LED distinguishes itself with a customer-centric essence, dedicated to delivering tailor-made lighting solutions.As a Project Coordinator I oversee a team of lighting designers tasked with producing lighting calculations and design solutions for electrical contractors, engineering companies, and builders.- Coordinate with the design team the production of over 1100+ lighting designs.- Manage the inbound and timelines of projects provided by the 6 company branches.- Implement a system to track and record types of projects, conversion rates, and turnaround estimates.- Lead the training initiatives for my team, ensuring their proficiency in new technical guidelines and advancements.- Produce lighting calculations reports using DIALux Evo, AutoCAD, Sketchup, and other required software.- Ensure adherence to Australian Standards for lighting (AS1680 Series, AS1158 Series, AS2560 Series, AS2293 Series), NCC guidelines, and overall understanding of the Regional Development Codes within the team.- Assist the Product Development team with the implementation of a system to easily share and organize internal product information.- Revise all product testing, certification, and registration with regulatory bodies like ACMA, EESS (Electrical Equipment Safety System), and ESS (Energy Saving Scheme) in NSW.Some notable projects I have worked on: Mathema Gallery, Harbour Town Amenities Renovation, Lindisfarne Anglican School, Bowraville Sports Hub, Cairns Airport Renovation, Kingscliff High School, Department of Transport and Main Roads Beenleigh, Bribie Island State School, Stratco Ormeau, Brisbane Metro Tunnels, Warrnambool Golf Club House, Ramsay Psychology, Kingscliff Library, FoodWorks Supermarkets, Trinity Lutheran College, Hyperdome Shopping Centre Car Park, Jindabyne Library, Bert Saint Clair Oval.

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  Fuzion Lighting

  • United States
  • 1 - 100 Employee

  • Lighting Designer

    • Nov 2016 - Feb 2021

    Provided lighting design planning and calculations using DIALux Evo for interior and outdoor applications. Created more than 500 lighting design projects following current Australian Standards and Building Codes. - Responsible for the development of lighting design systems based on architectural plans and environmental specifications. Focusing on improving overall light levels and light quality while reducing energy consumption. - Specialised knowledge of CAD, plots, and technical data. Including relevant international and Australian Lighting Standards (EN 12464, ISO 8995, AS/NZS 1680, AS/NZS 2560, NCC, etc.).- Designed 3D renderings of indoor and outdoor spaces using DIALux Evo, AutoCAD, SketchUp and other related software. Creating user-friendly proposals and ROI calculations.- Conducted onsite visits to collect spatial information to identify any unique site conditions that required non-traditional design and installation solutions.- Training of lighting design assistants.- Responsible for the management of incoming projects and timelines to meet tight deadlines in a high-pressure sales environment.- Responsible for developing SOPs to assist with the incoming and maintenance of the continually expanding product portfolio.- Oversaw the inclusion of new product ranges. Analysing the overall quality, certifications and approvals of incoming products. Data analyses including photometric datasheets, IES files, SAA & Global Mark Certificates, AS/NZS CISPR 15:2011, AS/NZS 60598, IEC 62384, ACMA, EESS and RCM Compliance.- Lighting projects for new builds and retrofits. Typical spaces included: manufacturing plants, warehouses, offices, retail, educational and governmental buildings, sports arenas, farms, and other commercial & residential applications. Some notable customers such as National Storage, Supercheap Auto, ARFF Canberra Airport Fire Station, ARFF Brisbane Airport Fire Station, QLD Mountain Creek State School, QLD Yarrabilba State School.

  • Digital Marketing Specialist

    • Oct 2016 - Jan 2021

    Oversaw the ongoing digital and editorial marketing strategy for 'Fuzion Lighting' and 'Commercial Lighting Australia'. Including social media channels, company website and e-commerce platform to increase brand awareness and product sales.- Established branding, graphic design, web design, and web development best practices for both companies. Creation and writing of all social media, web and print content.- Developed the brand design for both online and offline materials to support the sales team. Including email marketing campaigns, product catalogues, business cards, advertisements, social media publications and letterheads.- Revamped all product packaging design standards to match the brand's new aesthetics, including product manuals and technical datasheets.- Responsible for taking all photographs of the products. Maintaining consistency across multiple products ranges, colours, angles and shot types using the company in-house photo studio.- Ongoing curation of competitors strategies and market positioning.- Successfully planned and launched an e-commerce platform. Managing third-party web developers and suppliers. Coordinated the website development that used WordPress with WooCommerce, in addition to a variety of other plugins.- Responsible for the daily e-commerce administration, performing inventory management, maintaining product pages, customer logs, sales and orders.- Analysed ROI and key performance indicators to develop a data-driven user experience and personalised solutions that increased social media and website traffic, engagement and conversions using social media advertising while optimising organic SEO growth.

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  Lumini

  • São Paulo, Brazil

  • Account Manager

    • Jul 2012 - Jul 2014
    • São Paulo, Brazil

    - Responsible for managing an extensive portfolio of corporate clients, including architecture firms, contractors, property developers, lighting designers and final customers. - Coordinated the development of the lighting projects and control systems produced by the designers' team.- Continuously prospected and acquired new customers.- Reached a monthly sales target in lighting products of 450k and other extensive KPIs in the pre & post-sales journey within a high-pressure sales environment.- Provided all support necessary to ensure budget, project, products, installation, and all determinants were aligned to reach and surpass customer expectations.- Typical spaces include: offices, shops & shopping centres, restaurants, hotels, banks, theatres, medical centres, and residential complexes. Some notable customers such as Walmart Brazilian Headquarters, Bloomberg Brazilian Headquarters, Grey Global Brazilian Headquarters, Hypera Pharma Brazilian Headquarters, Theater RioMar Recife.>> Lumini is one of the most well-known and awarded lighting manufacturers in Brazil. With more than 35 years in the business, it has positioned itself as a lighting company known for creating impressive lighting solutions. Born and raised with architects and lighting designers' in mind, they trust in knowledge and research to be always at the forefront of technical development. <<* To know more about Lumini, please visit: https://www.lumini.com.br/

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  La Lampe

  • São Paulo, Brazil

  • Lighting Specialist

    • Sep 2010 - Mar 2012
    • São Paulo, Brazil

    - Highly proficient in working in a fast-paced commercial environment, providing exceptional customer service to a vast clientele of affluent customers. - Created primarily residential lighting design projects for architects, builders, and interior designers, accomplishing timeless high-class results in various architectural styles.- Continuously achieved the monthly sales mark in lighting products of 250k and other comprehensive KPIs within the pre & post-sales journey.- Coordinated the electricians installations to ensure project compliance and fixtures fine tuning.- Prospected and acquired new customers by networking with architects and interior designers in vernissages, exhibitions, industry awards and other cultural and educational events promoted by the architecture and decor industry. Including a visit to the Milan Furniture Fair & Euroluce 2012 in Milan (Salone Internazionale del Mobile).>> Since 1987, La Lampe has been a reference in exquisite and luxurious lighting products and projects. With several awards achieved during its trajectory. Today La Lampe is compromised to promote and export quality Brazilian designed lighting products. <<* To know more about La Lampe, please visit: https://www.lalampe.com.br/

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  Sandra Vaiano

  • São Paulo, Brazil

  • Interior Designer

    • Mar 2010 - Aug 2010
    • São Paulo, Brazil

    - Developed detailed engineering designs using VectorWorks (BIM Software).- Created 3D models and renders using SketchUp. - Generated detailed construction budget worksheets.- Supervised contractors and delivered materials within the construction site.- Contacted suppliers to quote materials and services.- Conducted interior design survey measurements to ensure dimensional and architectural details were correct.>> Sandra Vaiano is a boutique interior design and architecture firmlocated in Sao Paulo. <<* To know more about Sandra Vaiano Architecture, please visit: http://sandravaiano.com.br/

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  Unicoba

  • São Paulo, Brazil

  • Technical Specialist

    • Jul 2007 - Aug 2010
    • São Paulo, Brazil

    My workload was divided between two branches of Group Unicoba, 'Kobba - Sustainable WPC Coverings' and 'LEDSTAR - Energy Efficiency'. Both units were start-ups directed to manufacture products for the construction and architecture industry. LEDSTAR is a pioneer in the manufacturing of LED lights in Brazil.- Promoted and instructed architects and contractors about the products and new technologies we were developing. - Participated in the creation of new products, from testing prototypes to the final production.- Developed a marketing strategy, including branding, visual identity, brochures, catalogues, newsletters, and website.- Promoted products among journalists and stakeholders.- Responsible for contacting industry materials suppliers.I have also produced the interior architectural designs for the Group Unicoba Headquarters and helped coordinate the fitting of the new office and the relocation of all the 150 staff.* To know more about Group Unicoba, please visit: https://unicoba.com.br/

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  Damai Consultoria e Projetos

  • São Paulo, Brazil

  • Interior Designer

    • Aug 2006 - Jun 2007
    • São Paulo, Brazil

    - Worked on the development of complete retrofit projects, including architectural drawings, custom made furniture design, budgets, schedules and work monitoring.- Created 3D models and schematics using SketchUp and AutoCAD 2D that accuracy and clearly presented the architectural design intent.- Produced detailed estimates and quotes using Excel.>> Damai is an architecture office specialised in commercial applications. <<* To know more about Damai, please visit: https://www.damai.com.br/

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  Mercearia Comércio de Roupas

  • São Paulo, Brazil

  • Retail Cashier

    • Nov 2005 - Mar 2006
    • São Paulo, Brazil

    - Ensured that each customer received outstanding service by providing a friendly environment.- Responsible for Opening/Closing procedures, cash drawer, stock and overall store appearance- Effectively completed procedures involving receiving, marking, and checking in merchandise.- Calculated total payments received during a time period, and reconcile this with total sales.- Assisted in the completion of cycle stock counts, stock checks and external counts and ensured all stock movements were replaced, rotated and recorded- Conducted end of day banking and reconciliation.

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  M.D.K. Comunicações

  • São Paulo, Brazil

  • Architectural Drafter

    • Jul 2004 - Sep 2004
    • São Paulo, Brazil

    - Converted archive paper drawings to AutoCAD format- Drafted architectural floor plans, details, using AutoCAD.- Coordinated revisions through the construction phase.- Conducted as-built/existing condition surveys and converted information into working CAD drawings.- Calculated dimensions and allowances with accurate precision, revised drawings & layouts to match changes.

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  BMart Brinquedos

  • São Paulo, Brazil

  • Retail Salesworker

    • Sep 2003 - Feb 2004
    • São Paulo, Brazil

    - Provide excellent customer service by assisting customers with purchase recommendations and general enquiries.- Accommodated customers with the return of their unwanted items.- Account for incoming stock and refill accordingly.- Ensured correct placement of merchandise throughout the day.