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Leslie Barnett

Director of Group Sales at Canyon Ranch
Intro Book
Seasoned marketing executive delivering results-driven campaigns.
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Location
Tucson, Arizona, United States, US
Skills
  • Public Relations
  • Advertising
  • Social Media Marketing
  • Event Management
  • Marketing
  • Show all
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Bio

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Topline AI
Leslie Barnett is a seasoned marketing professional with 30+ years of experience in Public Relations, Advertising, Social Media Marketing, Event Management, and Marketing Communications. She has held various leadership positions, including Director of Group Sales, Director of Sales & Marketing, and Event Coordinator, at prominent companies like Canyon Ranch, ReunionPlanner.com, Weight Watchers, and Herbalife. Leslie holds a Bachelor of Arts degree in Communications from San Diego State University.

Experience

  • Canyon Ranch
    • Tucson, Arizona Area
    • Director of Group Sales
      • Aug 2015 - Present
      • Tucson, Arizona Area

  • ReunionPlanner.com
    • Director of Sales & Marketing
      • Jan 2005 - Aug 2015

      Established marketing campaign including corporate accounts and specialty servicesResponsible for 90% of all sales revenuesInitiated innovative banner advertising program. Hands on Sales ExecutiveExtensive public speaking at National Trade Shows & Conventions

  • Weight Watchers
    • Wellness Coach
      • Feb 2000 - Nov 2004

      Responsible for independently leading Weight Watchers Corporate at-work meetingsProvide guidelines for health and nutrition to insure member weight lossConcurrent with Head Games

  • Head Games
    • Marketing Manager
      • Jul 2000 - Dec 2003

      Negotiated media buys from Boston Magazine, Improper Bostonian and to other regional publicationsResponsible for press releases to promote store eventsLead and coordinated the Kids for Kids charity event for the Dana-Farber Cancer InstituteTrained sales staffCoordinated seasonal merchandising among store managersConsistently exceeded goals and projected quotas

  • Target Group
    • Account Executive
      • Jan 1988 - Jan 1999

      Identified an unserved market that resulted in establishing a sister magazineResponsible for display advertising sales to corporate and advertising agenciesIdentified and gained access to key decision makers through unique prospecting methodsProven track record demonstrating new and recurring business

  • Herbalife
    • Event Coordinator
      • Jan 1983 - Jan 1988

      Responsible for all fund raising and public relations activities and special events for the corporation’s private charitable foundationManaged and supervised staff of twenty in the Advertising Department

Education

  • San Diego State University
    Bachelor of Arts, Communications

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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