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Lesley Cook profile image

Lesley Cook

Assistant Vice President, Marketing at Space Coast Credit Union
Intro Book
Marketing professional with 15+ years of experience in corporate communications and marketing.
  • Claim this Profile
Location
Palm Bay, Florida, United States, US
Skills
  • Marketing
  • Event Planning
  • Social Media
  • Banking
  • Customer Service
  • Show all
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Bio

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Lesley Cook is a seasoned marketing professional with 15+ years of experience in corporate communications, marketing, and project management. She has held various leadership positions at MIDFLORIDA Credit Union and Space Coast Credit Union, where she developed and executed marketing plans, managed budgets, and mentored teams. With expertise in social media, event planning, and content writing, Lesley has increased brand awareness and driven targeted campaigns for her clients.

Experience

  • Space Coast Credit Union
    • Assistant Vice President, Marketing
  • Space Coast Credit Union
    • Assistant Vice President, Marketing
      • Jul 2021 - Apr 2024

      Led design and production of brand mascot and campaign, increasing brand awareness. Developed and executed annual marketing plan and budget aligned with business objectives. Managed agency resources and media plan, optimizing budget allocation. Mentored and developed marketing team, fostering professional growth and ensuring consistent brand messaging. Conducted market research and analysis to drive targeted campaigns and capitalize on trends. Collaborated with sales and product teams to implement integrated marketing strategies. Analyzed program effectiveness, optimizing performance and profitability. Oversaw member communications and brand reputation, ensuring positive perception. Supported community engagement and sponsorship initiatives.

    • Marketing Manager
      • Aug 2020 - Jul 2021

  • MIDFLORIDA Credit Union
    • United States
    • Banking
    • 500 - 600 Employee
    • Assistant Vice President Marketing
      • Jan 2015 - Jul 2020

      Managed corporate communications and coordinated advertising campaigns. Organized and hosted special events for stakeholders and the public. Oversaw budget management, sponsorships, and print advertising. Directed multi-year sponsorships and led campaign teams to achieve goals. Coordinated with media and developed promotional material. Executed sweepstakes promotions to drive engagement and brand awareness. Collaborated with cross-functional teams to accomplish marketing objectives.

    • Marketing Specialist
      • Sep 2013 - Jan 2015

    • Marketing Assistant II
      • May 2010 - Sep 2013

    • Marketing Assistant
      • Dec 2007 - May 2010

    • Teller Manager
      • Nov 2005 - Dec 2007

    • Teller
      • Jan 2005 - Nov 2005

Education

  • 1998 - 2002
    Florida Southern College

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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