Experience

• 

  IM Cannabis (IMC) - Premium Medical Cannabis

  • Herzliya, Tel Aviv District, Israel

  • FP&A Specialist

    • Jun 2023 - Present
    • Herzliya, Tel Aviv District, Israel

• 

  Cognyte

  • Hertzeliya Pituah, Tel Aviv, Israel

  • Business Partner & Analyst

    • Feb 2022 - Apr 2023
    • Hertzeliya Pituah, Tel Aviv, Israel

• 

  Johnson & Johnson

  • Central, Israel

  • FP&A Specialist

    • Jun 2018 - Jan 2022
    • Central, Israel

    --> Create and manage sales reports, tracking and analyzing the variance of actual vs. forecasted/budget results, derive insights and build estimated forecasting based on the data analysis.--> Optimize sales efficiency by using data from a variety of sources (BI, ERP, CRM) to improve business performance.--> Establish an Annual Business Plan (ABP), manage the department's P&L - Gross Sales, Net Sales, COGS, OPEX, etc.--> Examine the economic feasibility and profitability of marketing activities (promotions, campaigns, events, etc.).--> Developing key performance indicators (KPIs) and quarterly sales targets for the sales representatives, developing a marketing work plan for launching a new product.--> Presentation skills - create dashboards & data visualizations for the analyzed data sets.

• 

  Diplomat

  • Kiryat Airport, Tel Aviv District, Israel

  • Economist FP&A

    • Dec 2015 - May 2018
    • Kiryat Airport, Tel Aviv District, Israel