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Bio

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Lene Sandem Hasseleid is a seasoned retail and marketing professional with 10+ years of experience in category management, buys, product development, marketing, price management, and overall category strategy. She has held various roles at Jernia, SATS, Orkla ASA, and more.

Credentials

  • Orkla Brand Academy
    Orkla ASA

Experience

    • Leder Kategoristyring, pris og kampanje
      • Mar 2023 - Present
    • Nordic Retail Manager
      • Jan 2020 - Mar 2023

      Responsible for the clothes and accessories assortment and within all SATS clubs in the Nordics. This includes category management, buys, product development, marketing, price management and overall category strategy.

  • Orkla ASA
    • Oslo Area, Norway
    • Jr.Business Advisor to CEO Orkla ASA and CEO Orkla Foods
      • Nov 2016 - Jan 2020
      • Oslo Area, Norway
  • Orkla Foods Norge as
    • Oslo Area, Norway
    • Brand Manager - FUN Light
      • Aug 2013 - Oct 2016
      • Oslo Area, Norway

      Brand Manager (Produktsjef) for FUN Light (Feb 2015 - Oct 2016)Brand Manager (Produktansvarlig) for Idun Ketchup and Idun Sennep (okt 2013-feb 2015)

  • TNS Gallup Norway
    • Oslo Area, Norway
    • Trainee Consultant
      • Jan 2013 - Jun 2013
      • Oslo Area, Norway

      Worked as a analyst

    • Student Assistent
      • Sep 2011 - Jun 2013
      • Nydalen

      Student Assistent in:- Marketing Management- Strategy-Statisticy-Macroeconomics

  • Infotjenester
    • Sarpsborg
    • Summer Intern
      • Jun 2012 - Aug 2012
      • Sarpsborg

      Ekstern markedsanalyse og undersøkelser innen kundetilfredshet

    • Project Manager
      • Feb 2012 - Aug 2012
      • Oslo Area, Norway

      Project Manager for the association for Strategic Marketing Management (SMA) at the Norwegian Business Schoolhttp://sma.sbio.no/http://www.facebook.com/StrategicMarketingAssociation

    • Volunteer
      • Aug 2010 - Apr 2012
      • Oslo

      Volunteer once a weekResponsible for economy in my activity group

    • Butikkmedarbeider
      • Sep 2009 - Jul 2011

      Kundeservice

    • Pleiemedarbeider
      • Aug 2007 - Aug 2009

      Pleiemedarbeider på Sarpsborg sykehjem

Education

  • 2011 - 2013
    BI Norwegian Business School
  • 2008 - 2011
    Handelshøyskolen BI
  • 2005 - 2007
    St. Olav Sarpsborg

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Industry Focus. “Retail”

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