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Bio

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Len Rouse is a seasoned sales and fitness professional with extensive experience in managing gyms, leading teams, and driving business growth. He has a strong background in sales, marketing, and customer service, with a proven track record of success in the fitness industry. Len holds a BS in Business Administration from Grambling State University and an Associate's degree in General studies from Baylor University.

Experience

  • Crunch Fitness - Undefeated Tribe
    • Temple, Texas, United States
    • Managing Partner
      • Feb 2024 - Present
      • Temple, Texas, United States

    • United States
    • Wellness and Fitness Services
    • 700 & Above Employee
    • Senior General Manager at Golds Gym
      • Nov 2020 - Feb 2024

    • District Manager
      • Apr 2020 - Nov 2020

      Led and oversaw day-to-day operations, schedules, budgets, and hiring processes in district with eight locations and 200 employees. Developed, implemented, and tracked team member schedules and succession plans. Drafted and presented sales and operation reports. ● Achieved 110% in business targets at all eight assigned locations.● Updated and led all marketing and sales procedures during COVID-19 Pandemic Government Mandates, exceeding budget targets by 15%.● Reduced district labor expenses 30% by streamlining expenditures.

    • General Manager
      • Dec 2019 - May 2020

  • Spence Diamonds
    • Austin, Texas at the Domain
    • Store Director
      • Apr 2018 - Sep 2019
      • Austin, Texas at the Domain

      Organized and managed sales and operations. Looked after facilities and performed P&L assessments. Processed reports and budgets. Established training plan to achieve and surpass business targets. oversaw facility supplies and office invoices. ● Created successful Diamond Consultant team with steady 105% goal performance for over 10 months.● Supported $360K yearly business growth in 2018, outperforming all U.S. locations.

  • Gold's Gym
    • Austin, Texas, United States
    • General Manager
      • Mar 2015 - Apr 2018
      • Austin, Texas, United States

      Maintained and optimized gym's operational budgets, sales processes, and revenues. Monitored hiring, training, and scheduling for all staff. Promoted customer service and sales enhancement plans. Advised staff and provided effective decision-making regarding business and customer issues. ● Boosted annual bottom line revenue $100K (10%) by executing revenue forecasts, P&L assessments, and operations.● Reached $172K sales revenue in a single month, highest target ever fulfilled in Gold's Gym history.

    • Sales Manager
      • Aug 2011 - Oct 2014

      Primary objective to drive and achieve monthly quotas in new membership and fitness sales through personal production as well as managing, hiring, and developing membership counselor teams. In addition report monthly on profit /loss statements and uphold a “Gold Standard” customer service and satisfaction score.

    • United States
    • Wellness and Fitness Services
    • 700 & Above Employee
    • Club / Sales Manager
      • Jan 2004 - Jun 2011

      Oversaw day to day operations of the gym while training and developing sales staff. Leading by example in persnoal production in both new member sales and fitness sales.

    • Membership Counselor
      • Jan 2004 - Jan 2005

      Responsible for acquisition and contacting of potential leads in order to enroll them as new members.. Achieved top counselor honors January 2004- May 2005.. Achieved rank of Assistant Sales Manager 6 months after being employed with company.

    • District Manager
      • Mar 2001 - Nov 2003

      Oversaw total gym operations, sales, and fitness for 3 locations in Central TX.

Education

  • 2000 - 2001
    Grambling State University
    BS, Business Administration
  • 1996 - 1998
    Baylor University
    Associate's degree, General studies

Suggested Services

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Industry Focus. “Fitness and Wellness Services”

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