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Leanne Proctor is a seasoned marketing professional with experience in social media, SEO, and online marketing. She has worked as a Veterinary Technician, France Country Specialist, Marketing Manager, International SEO and Content Marketing Assistant, and Extended Day Teacher. Leanne holds a Master of Science degree in International Marketing with Tourism and Events from Ipag Business School and Edinburgh Napier University.

Experience

    • Certified Veterinary Technician

  • Bulger Veterinary Hospital
    • Lawrence, Massachusetts, United States
    • Veterinary Technician
      • May 2023 - Present
      • Lawrence, Massachusetts, United States

  • Audley Travel
    • Boston, Massachusetts
    • France Country Specialist
      • Jun 2017 - Jul 2019
      • Boston, Massachusetts

  • Learning Express Toys
    • Devens, Massachusetts
    • Marketing Manager
      • Sep 2013 - Apr 2015
      • Devens, Massachusetts

      • Maintain corporate social media accounts on Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google+ and YouTube. • Develop strategy and create content for franchise development through social marketing• Provide store support and monitor brand reputation on social media platforms• Research, produce, optimize and publish content for corporate blog, website, and newsletter• Lead the WOW Advisory Committee made up of 11 store managers whose goal is to create and implement company-wide WOW marketing pieces each quarter.

    • United States
    • Consumer Services
    • 700 & Above Employee
    • International SEO and Content Marketing Assistant
      • Jan 2013 - Aug 2013

      • Targeted clients and developed campaign strategies to drive high-quality inbound links and organic traffic to Care.com’s global sites, tracked success and maintained campaign/partner database • Contacted national and international clients to promote awareness to the Canadian business• Wrote, edited, and published articles for the Canada Care.com site and conducted extensive keyword research to advise on best SEO practices and content generation tactics to meet conversion goals• Managed the Canada Care.com Twitter, Facebook and Google+ accounts by researching and creating relevant content, engaging influential users, and maintaining weekly progress reports to boost new members to the Canada site

    • SEO and Content Marketing Co-op
      • Jul 2012 - Dec 2012

      • Created original content for Marketing/PR campaigns on Twitter and Facebook, managed Care.com’s Pinterest account by researching appropriate content, creating content, and maintaining weekly progress reports, and optimized Care.com’s YouTube channel for SEO value • Wrote, edited, and published articles for the US and UK Care.com sites to increase the sites’ SEO value• Launched outreach campaigns to national and international clients via phone and email to drive inbound traffic to the US and UK sites• Coordinated and assisted on video shoots by scheduling talent, greeting and instructing talent, and creating video content to support major Marketing/PR campaigns

    • Extended Day Teacher
      • Aug 2010 - Dec 2010
      • Brookline Massachusetts

      • Supervised elementary school children ages 3-8 and provided specific instructions for children with special needs to create an educational and safe environment for each child• Developed and solely directed educational activities in which children could engage with one another

Education

  • 2021 - 2023
    Mount Wachusett Community College
    Associate of Science - AS, Veterinary/Animal Health Technology/Technician and Veterinary Assistant
  • 2016 - 2016
    Ipag Business School
    Master of Science (MSc), International Marketing with Tourism and Events
  • 2015 - 2016
    Edinburgh Napier University
    Master of Science (M.Sc.), International Marketing with Tourism and Events
  • 2008 - 2013
    Northeastern University
    Bachelor of Arts (BA), Applied Linguistics
  • 2011 - 2011
    University of Sydney

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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