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Bio

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Leah Golden is a seasoned marketing professional with experience in event management, social media marketing, and interpersonal skills. She has worked in various roles, including Digital Media Specialist, Marketing Manager, and Administrative Assistant, and has a background in marketing and entertainment management from the University of South Carolina.

Experience

  • LoudDoor LLC
    • Columbia, South Carolina, United States
    • Digital Media Specialist
      • Jun 2023 - Present
      • Columbia, South Carolina, United States

  • Colonial Life Arena
    • Columbia, South Carolina
    • Marketing Manager
      • Dec 2018 - Jun 2023
      • Columbia, South Carolina

      • Develop and implement strategic marketing plans to promote ticket sales for concerts & family shows coming to Colonial Life Arena as well as driving our brand awareness• Place traditional (TV, radio, print, outdoor) & digital (Facebook, Instagram, Twitter) media buys• Solely manage & curate the content for Colonial Life Arena’s social media pages while continually driving engagement, page growth & online customer service• Analyze our social media metrics on all social media platforms to increase engagement rates, follower count and sales• Manage & create promotional emails for a database of 320K+ subscribers• Effectively communicate & collaborate with tour promoters and marketing directors to aid in marketing strategy that will lead to the success of their artist’s shows

  • The Senate at Tin Roof
    • Columbia, South Carolina
    • Administrative Assistant
      • May 2018 - Nov 2018
      • Columbia, South Carolina

      Assistant to the General Manager and Marketing manager. Oversaw the intern program and scheduled their work days. Managed the box office and will call during show days, as well as assisting with general venue set up before shows and marketing tasks.

  • Koger Center For The Arts
    • Columbia, South Carolina
    • Grassroots Coordinator
      • Apr 2018 - May 2018
      • Columbia, South Carolina

      I was hired by The Roberts Group who promotes the Broadway In Columbia series at The Koger Center to coordinate a grassroots marketing campaign for their week long run of "The Book of Mormon."

  • Music Farm
    • Columbia, SC
    • Events Intern
      • Jan 2018 - May 2018
      • Columbia, SC

      -Sell tickets in the box office using Ticketfly and ETix ticketing systems-Assist in general set up of venue before shows-Scan patrons tickets and welcome them to Music Farm-Assist with Music Farm street team advertising -Runner for shows

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Usher
      • May 2016 - Apr 2017

      -Helped seat and direct guest coming to shows at The Koger Center, as well at checked tickets-Assisted with any other needs of the house manager during show time

    • Marketing Intern
      • May 2016 - Aug 2016

      -Worked as a marketing intern over the 2016 summer-Assisted on many marketing and promotional projects for the upcoming Broadway in Columbia series-Connected with previous season ticket holders to maintain subscriptions

Education

  • 2014 - 2018
    University of South Carolina
    Bachelor's degree, Sport and Entertainment MGMT, Minor in Business Administration

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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