See How Many Clients You're Missing Each Month

Simply enter your business email & Topline AI Agent will show you.

Bio

Generated by
Topline AI
Lawton Outlaw is a seasoned marketing professional with extensive experience in brand development and creative direction. He has held various leadership positions in companies such as The Sterling Group, V1 MOTO, and Whole Wheat Creative, where he has managed brand strategies, created marketing campaigns, and directed creative teams. Lawton's educational background is rooted in Communication Arts, where he earned a Bachelor's Degree from Otis College of Art and Design in 1995. He is proficient in multiple languages, including English, and has a strong foundation in design, marketing, and creative direction. Throughout his career, Lawton has worked with various clients across multiple industries, including music, film, and fashion. He is known for his innovative approach to marketing and his ability to drive results-driven campaigns.

Credentials

  • The Social Media Magnet Certified
    The Social Media Magnet
    Oct, 2019
    - Apr, 2026

Experience

  • The Sterling Group
    • Houston, Texas, United States
    • Brand Specialist
      • Sep 2019 - Present
      • Houston, Texas, United States

      Develop and direct brand, as well as create internal and external communique across web and print.

  • V1 MOTO
    • Houston, Texas, United States
    • Marketing Director
      • Mar 2020 - Present
      • Houston, Texas, United States

  • Salons by JC
    • San Antonio, Texas, United States
    • Brand Developer/Creative Director
      • Jan 2022 - Mar 2022
      • San Antonio, Texas, United States

      Contracted to do full re-brand, including the development of a growth plan and strategy which the new visual identity fell in line with.

  • DevDigital
    • Nashville, Tennessee, United States
    • Marketing Director / Brand Director
      • Sep 2020 - Sep 2021
      • Nashville, Tennessee, United States

  • OspreyData, Inc.
    • San Juan Capistrano, California, United States
    • Marketing Director / Brand Director
      • Nov 2019 - Mar 2020
      • San Juan Capistrano, California, United States

  • nhouse.design
    • Houston, Texas Area
    • Managing Director
      • Apr 2019 - Nov 2019
      • Houston, Texas Area

      Light, nimble and designed to incite action, nhouse.design is an ultra-design boutique set to transform the way traditional marketing and advertising is done.

  • Whole Wheat Creative
    • Houston, Texas Area
    • Creative Director
      • Dec 2015 - Jan 2018
      • Houston, Texas Area

      Responsible for all creative for client's accounts, including concept development, brand development, brand elevation, advertising campaigns across all platforms, including print and digital, design, and production. Photo-shoot direction. Client presentation.

  • Love Advertising
    • Houston, Texas Area
    • Senior Art Director
      • May 2013 - Nov 2015
      • Houston, Texas Area

      Responsible for managing client accounts on a day-to-day basis. Developed creative solutions, concept development, design, and production for motion, print and screen. Client interaction and presentation. Worked closely with creative director and account service, as well as managed art directors on my team. Art directed photo shoots.

  • Origin, Inc.
    • Houston, Texas Area
    • Art Director
      • Mar 2010 - May 2013
      • Houston, Texas Area

      Lead all creative with fellow art director. Developed creative solutions, concept development, design, and production. Worked with fellow art director and owner, as well as account and project managers. Interacted directly with clients as well as lead creative presentations. Lead small team of junior designers. Art directed photos shoots.

  • Heavenspot
    • Greater Los Angeles Area
    • Art Director
      • Oct 2008 - Feb 2010
      • Greater Los Angeles Area

      A "socially-powered digital agency". Responsibilities included creating design for web apps, games, broadcast and websites, managing a team of 4 junior designers and reported to the studio producer.

  • Salvage Supply Co.
    • Greater Los Angeles Area
    • Creative Director
      • Oct 2006 - Sep 2008
      • Greater Los Angeles Area

      Salvage Supply Co. was a rock 'n' roll styled fashion lable for men and women. Sold in boutique stores like M. Frederic as well as the department store Neiman Marcus.Responsibilities included seasonal clothing line strategy and planning, show planning, coordinating with buyers, art directing the clothing designers and producing graphics. Also responsible for the packaging of all pieces. Reported directly to the owner.

  • Pinebox Creative
    • Greater Nashville Area, TN
    • Art Director
      • Apr 2004 - Sep 2006
      • Greater Nashville Area, TN

      Pinebox Creative was a creative agency that served the interests of it's parent company Weston Entertainment, L.P.Responsibilities included branding of all sister companies, as well as serving as creative services for a recording studio, a record label and 2 restaurants.

    • Art Director
      • Sep 1999 - Mar 2003
      • Los Angeles, CA

      After CANTO FIVE Design collapsed I took my talents to a struggling production company and re-purposed them as a music industry marketing agency, bringing with me all of my major label connections. Doug Morris, CEO of Universal Records was quoted as saying of Black Dragon that we were "raising the bar of new media."Responsible for marketing recording artist's releases online, as well as creating outstanding design that spoke with the voice of each release and re-interpreted it across the web.

  • CANTO FIVE Design
    • Greater Los Angeles Area
    • Art Director
      • Jun 1997 - Aug 1999
      • Greater Los Angeles Area

      Award winning/pioneering design firm, the "IT Agency" for half of Hollywood – created web based marketing campaigns including websites for major label recording artists. Clients included Warner Bros Records, Warner/Reprise, Interscope Records, Virgin Records, Universal Records, MCA Records, A&M Records, and several motion picture agencies like Universal Home Video. Responsible for pioneering new media avenues for marketing recording artist's releases, as well as creating outstanding design that spoke with the voice of each release and re-interpreted it across a brand new online frontier.

  • MGM
    • Greater Los Angeles Area
    • Graphic Designer
      • Mar 1997 - Nov 1997
      • Greater Los Angeles Area

      Major Motion Picture production company - most known for their James Bond franchise. Responsible for designing one sheets (movie posters), outdoor, print and other marketing materials for all studio releases.

Education

  • 1990 - 1995
    Otis College of Art and Design
    Bachelor’s Degree, Communication Arts

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Advertising and Marketing”

Looking to Create a Custom Project?

Need a custom project? We'll create a solution designed specifically for your project.

Get Started

References

Community

You need to have a working account to view this content. Click here to join now

Similar Profiles