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Laura Marta Lucio profile image

Laura Marta Lucio

Director, Customer Experience at Ipsos North America
Intro Book
Laura Marta Lucio is a seasoned professional with expertise in customer experience, software implementation, and digital marketing, holding an MBA from University of Illinois Springfield and a Bachelor's degree in Business Information Systems from Post University.
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Location
Peoria, Illinois, United States, US
Languages
  • Romanian Native or bilingual proficiency
  • Spanish Professional working proficiency
  • English Native or bilingual proficiency
  • French Elementary proficiency
  • Italian Elementary proficiency
Skills
  • Microsoft Office
  • Access
  • Web Design
  • English
  • Customer Service
  • Show all
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Bio

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Laura Marta Lucio is a seasoned executive with a proven track record of driving customer experience transformations. As Director of Customer Experience at Ipsos North America, she spearheaded CX/EX program management, account lead, and analysis development, yielding significant growth and insights. Her expertise spans software implementations, market research, and user studies, with a strong focus on qualitative customer experience strategies. Lucio's extensive experience includes stints as Program Manager at Material, Founder and Operations Manager at Laura.Lucio|DESIGN, CX Project Coordinator at Samaritan Ministries International, Development Services & City Planning Analyst at City of Mason City, and Operations Manager at Alliance Business Solutions, LLC. She has also worked as a Closing Specialist at HomeTelos, LP, Contract Reviewer at HomeTelos, LP, and Professional Tax Preparer at ABS Tax Services. A holder of a Master of Business Administration (MBA) from the University of Illinois Springfield, Lucio brings a unique blend of business acumen, technical expertise, and customer-centricity to her roles. Her proficiency in multiple languages, including Romanian, Spanish, English, French, Italian, and software skills in Microsoft Office, Access, Web Design, and more, enables her to navigate complex global markets and deliver high-impact results.

Credentials

  • Customer Experience Expert Certification
    Qualtrics
    Jun, 2020
    - Jun, 2026

Experience

  • Ipsos North America
    • Chicago, Illinois, United States
    • Director, Customer Experience
      • May 2024 - Present
      • Chicago, Illinois, United States
  • Material
    • United States
    • Program Manager, Customer Experience
      • Nov 2021 - May 2024
      • United States

      Experience software implementations, CX/EX program management, account lead, develop analysis and insights.

  • laura.lucio|DESIGN
    • Peoria, Illinois, United States
    • FOUNDER | DESIGNER | OPERATIONS MANAGER
      • Aug 2013 - Aug 2023
      • Peoria, Illinois, United States

      Took great pride and joy in founding and growing a company focused on growing local businesses and extending their reach online. Developed, built and maintained business plans, branding kits, trademarks, personalized digital marketing campaigns, SEO, and social media management for various indivi...

  • Samaritan Ministries International
    • Peoria, Illinois, United States
    • CX Project Coordinator
      • Aug 2019 - Oct 2021
      • Peoria, Illinois, United States

      Build strategies for a lasting qualitative customer experience. Support market research and user studies. Developed, built and maintained research projects, survey content and data representation designs. Obtained Qualtrics certification in Customer Experience (CX). Developed scalable solutions f...

  • City of Mason City
    • Mason City, Iowa, United States
    • DEVELOPMENT SERVICES & CITY PLANNING Analyst
      • Jul 2017 - Feb 2018
      • Mason City, Iowa, United States

      Responsible for performing a variety of confidential, specialized, complex and routine duties for the City’s Development Services department. Served as the analyst in the decision-making process for new development applications. Provided primary administrative and digital support to the Planning ...

  • Alliance Business Solutions, LLC
    • Tampa/St. Petersburg, Florida Area
    • Operations Manager
      • Apr 2013 - May 2017
      • Tampa/St. Petersburg, Florida Area

      Successfully managed all projects, department goals and sales with an exponential growth; recruited new talent and delivered on-demand learning sessions; created training policies for remote staff and worldwide contractors to enhance and promote collaboration among cross-functional teams. Facilit...

  • HomeTelos, LP
    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Closing Specialist
      • Aug 2012 - Feb 2014

      Amend/Extend/Cancel/Reinstate contracts as necessary to be in compliance with the Client's guidelines.

    • Contract Review
      • Jan 2011 - Aug 2012

      Review Contracts and have buyers correct as necessary. Handle all Non-Profit, Government and GNND (Good Neighbor Next Door Program) purchases.

  • ABS Tax Services
    • Nashville, Tennessee, United States
    • Professional Tax Preparer
      • Feb 2011 - Apr 2013
      • Nashville, Tennessee, United States

      Prepared taxes for a variety of clients, quality control, bookkeeping, etc.

Education

  • 2023 - 2025
    University of Illinois Springfield
  • 2013 - 2016
    Post University
  • Tennessee State University
  • 2009 - 2011
    Volunteer State Community College

Suggested Services

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Industry Focus. “Computer Software”

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