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Bio

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Laura Álvarez is a seasoned graphic designer with a strong background in visual communication. Native Spanish speaker with a working proficiency in English, she has honed her skills in UI/web design, presentation design, branding, and illustration. With experience spanning from 2018 to present, she has worked as a Senior Graphic Designer at Superside, designing and developing visual assets for high-profile clients such as Grammarly and Faire. Prior to that, she held senior design positions at Giant Propeller, More - Oliver+, and BIG - DDB Colombia, delivering impactful visual solutions for various clients. Laura holds a Bachelor's Degree in Graphic Advertising Communication from Universidad de Medellín, and has leveraged AI tools to create innovative content tailored to clients' strategic needs.

Experience

    • Senior Graphic Designer | Illustrator
      • 2023 - Present
      • Remote

      Designed and developed a wide range of visual assets, including pitch decks, social media graphics, ebooks, print materials, custom illustrations, icons, and photo retouching.

      Leveraged AI tools to create innovative and unique content tailored to clients’ strategic needs.

      Delivered impactful visual solutions for high-profile clients such as Grammarly, Faire, Insight Partners, Modern Treasury, and Yorktel, enhancing their global brand presence.

      Contributed to multiple creative projects simultaneously, collaborating with remote teams across different time zones.

      Ensured high-quality standards in a fast-paced environment with tight deadlines, consistently meeting client expectations.

    • Senior Graphic Designer
      • 2022 - 2023

      Designed mailings, web pages, and advertising materials for U.S. brands such as 8thWonder Tea, Democracy Clothing, Lulus Jewelry, Annie’s, Aerosoles, and others.

    • Senior Graphic Designer
      • 2022 - 2022

      Created visual content for global clients, focusing on branding, pitch decks, and digital assets in English.

    • Senior Graphic Designer
      • 2020 - 2021

      Designed and created diverse digital assets, including email templates, web banners, social media graphics, and advertising materials for Mastercard campaigns in Latin America and Central America.

    • Creative Leader
      • 2018 - 2020

      Designed visually impactful PowerPoint presentations for top Colombian corporations such as ISA, Bancolombia, and Sura, enhancing their communication strategies.

Education

  • 2011 - 2017
    Universidad de Medellín
    Bachelor’s Degree in Graphic Advertising Communication, Visual arts, Communication, Graphic Design

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