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Larry Roache profile image

Larry Roache

Northeast Marketing Advisor at <span class="not-italic font-text_font lg:text-[18px] text-[16px] font-bold claimed">Derr &amp; Gruenewald Construction</span>
Intro Book
Seasoned marketing leader delivering direct marketing solutions.
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Location
Whitman, Massachusetts, United States...
Skills
  • Direct Marketing
  • Marketing
  • Sales
  • Lead Generation
  • Marketing Strategy
  • Show all
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Bio

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Larry Roache is a seasoned marketing professional with 24 years of experience in direct marketing, marketing strategy, and sales. He has held leadership positions at Continuity Programs Inc. and American Home Shield, providing full-service direct marketing solutions to various industries. His expertise spans lead generation, online advertising, social media marketing, and digital marketing.

Experience

  • Derr & Gruenewald Construction
    • Northeast Marketing Advisor
  • Continuity Programs Inc.
    • United States
    • Software Development
    • 1 - 100 Employee
    • Northeast Marketing Advisor
      • Jun 2000 - Present

      Continuity Programs, Inc. (CPI) is a full service direct marketing firm. CPI specializes in locating our customers's target customers, marketing to those target customers, and customer retention through the fullfillment of customer loyalty and relationship building marketing campaigns. For over 35 years, CPI has been providing a full range of dirct marketing solutions including the creation and implementation of automated CRM programs, direct mail services, graphic design, customer satisfaction survey programs, data management and on-emand printing.Our marketing solutions focus on maintaining and strengthing customer relationships, building customer loyalty, generating quality leads, encouraging referrals and repeat business, and providing measurable results.CPI is located in Walled Lake, Michigan with 20 employees. CPI currently provides services to Banks, Credit Unions, Mortgage Companies, Financial Institutions, Residental and Commercial Real Estate, Healthcare, Insurance companies, Fitness Clubs, Moving Companies, Commercial Contractors including HVAC, and Auto/Boat Dealers throughout the United States and Canada.

    • Senior Marketing Advisor
      • 2000 - 2009

  • American Home Shield
    • Regional Marketing Director
      • Jan 1990 - Jun 1999

Education

  • 1964 - 1966
    Massasoit Community College

Suggested Services

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Industry Focus. “Marketing and Advertising”

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