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Bio

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Laila Atwa is a seasoned marketing professional with extensive experience in managing client relationships, leading teams, and developing marketing strategies. She holds a Bachelor's Degree in Business Administration (Marketing) from Loughborough University and has completed various certifications in digital marketing, life coaching, and leadership.

Credentials

  • Presenting Talk Shows
    ONA Academy
    Feb, 2015
    - May, 2026
  • Life Coaching Certificate
    LCE - LIFE COACHING EGYPT
    Oct, 2014
    - May, 2026
  • Summer Business School
    LSBF - London School of Business & Finance (LSBF)
    Jul, 2014
    - May, 2026
  • Leadership that makes a difference
    CounSell
    Mar, 2012
    - May, 2026

Experience

    • English Teacher
      • Sep 2023 - Present
      • Egypt
  • LMD
    • Cairo, Egypt
    • Commercial Property Consultant
      • Sep 2021 - Jul 2022
      • Cairo, Egypt
    • P&G Egypt/Lebanon Client Manager
      • Feb 2019 - Oct 2019

      - Managing P&G’s Hard/Soft POSM business needs across all categories and SKUs.- Strategic planning and execution- Leading a team of 4 procurement specialists to manage 3rd party agencies through the process of design, innovations, procurement, logistics & warehousing , execution, manageme...

  • Mission Advertising
    • Cairo Governorate, Egypt
    • Account Manager
      • Oct 2017 - Feb 2019
      • Cairo Governorate, Egypt

      - Managing some of the companies’ accounts portfolio.- Leading 3 account executives to ensure deadlines are met.- Setting and monitoring sales targets- Identifying potential customers and set approach strategies.- Develop strong and long term client relationships.- Resolve issues and handling com...

    • Account Executive
      • Jan 2017 - Sep 2017

      working on creating Full campaigns and handling Events and Activations for multiple reputable Companies including Nestle, P&G, Pepsico, Alpla Taba and Merck.

    • Account Executive
      • Jun 2015 - Dec 2016
      • Cairo, Egypt

      working on creating unique campaigns for multiple reputable brands including Unilever, Johnson & Johnson, Mars, Big Cola and PepsiCo.

    • Marketing Trainee
      • Sep 2014 - Oct 2014
      • Egypt

      Trainee working as part of the marketing team to plan, execute and manage the marketing campaigns for the above stated automotive brands.

    • Summer Trainee
      • Aug 2012 - Aug 2012
      • Egypt

      Credit Card and Account Opening Departments; Trainee in both departments handling client requests for issuing new and replacement cards as well as account discrepancies. Also helped in processing account opening requests/applications.

    • HR Trainee
      • Jul 2012 - Jul 2012
      • Egypt

      Trainee working as part of the HR team to organize personnel files, assist in preparing and finalizing the recruitment process for new employees as well as future trainees.

Education

  • 2021 - 2021
    Udacity
  • 2011 - 2015
    Loughborough University
  • 2011 - 2015
    The British University in Egypt
  • 2009 - 2011
    Dar El Tarbiah Zamalek

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