Experience

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  MG Motor Australia

  • Sydney, New South Wales, Australia

  • Sponsorship & Marketing Specialist

    • Feb 2023 - Present
    • Sydney, New South Wales, Australia

    Leadership role in the management and execution of MG Motor sponsorship partnerships, including NRL South Sydney Rabbitohs and AFL Port Adelaide Football club.

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  Norths Collective

  • Sydney, New South Wales, Australia

  • Marketing & Communications Manager - Norths Collective

    • May 2018 - Dec 2022
    • Sydney, New South Wales, Australia

    Senior Marketing, Communications and Brand Manager for The Norths Collective hospitality group of venues - including The Greens North Sydney, The Alcott Lane Cove & The Verandah Beecroft, The Glasshouse Artarmon and Molly's Pavilion Cheltenham - partnering closely with the Marketing team at NORTHS Cammeray.Managing multi-venue marketing strategy, brand development, campaign management, promotional calendar, digital marketing strategy, stakeholder communication, agency management, CRM platforms, membership growth, entertainment program, community liaison and sponsorship management.www.northscollective.com.au | @northscollective

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  Ladurée Australia

  • National Marketing & Brand Manager

    • Dec 2013 - May 2018

    Marketing & Brand Manager for global luxury retail brand with flagship stores in Westfield Sydney and Chadstone Melbourne.Managed all aspects of brand marketing & awareness, communications, social media, key date event planning and management, business development, agency management, sponsorship & gifting, PR & media relations.www.laduree.com | @ladureeau

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  The High Tea Company

  • Australia

  • Founding Director / Owner

    • 2008 - 2013
    • Australia

    Founder and managing director of bespoke High Tea catering, event management and hire services business.Expanded business from initial operations in Sydney, to nationwide including Melbourne, Brisbane, Perth & Adelaide. Owner/operated business overseeing all aspects of operations including: Marketing, social media, digital advertising, website development and content management. Business administration, budgets, casual staff management and supplier management. www.thehighteacompany.com.au

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  Standard Life Bank UK

  • Edinburgh, United Kingdom

  • Marketing Executive

    • 2005 - 2006
    • Edinburgh, United Kingdom

    Responsible for the development, co-ordination and delivery of cost effective marketing initiatives to achieve associated business objectivesComposing clear, concise briefs and managing agency relationships to ensure all activity meets objectives and is delivered on time and within budgetEnsuring all marketing communication materials comply with company brand and design guidelines, as well as any industry regulations and legislationwww.standardlifebank.co.uk

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  Lion Nathan

  • Sydney, Australia

  • Marketing Executive

    • 2004 - 2005
    • Sydney, Australia

    Supporting the national brand, sales and marketing teams to ensure effective delivery of marketing and brand programs.Assisting in the development and execution of promotional activity for major marketing and brand programs – often including Rugby Union, Rugby League, Cricket and other major eventsPartnering with promotional, advertising, merchandising and print production agencies, POS and merchandise ordering and inventory managementBrand portfolio includes: Tooheys, XXXX, Hahn, Heineken, Beckswww.lion-nathan.com.au

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  Fosters Group

  • Sydney, Australia

  • Account Executive / Sales Support

    • 2001 - 2004
    • Sydney, Australia

    Account ExecutiveExecution of sales campaigns in partnership with local and national sales objectives, management and development of designated sales territory, customer relationship management.Sales Support CoordinatorProviding value-added support services to the State Marketing, Sales and Key Account Managers through the co-ordination of trade events, brand marketing, product promotion and sales administration activitiesBrand portfolio includes: VB, Carlton Draught, Crown Lager, Fosters, Carlton Cold, Cascade Premium, Corona, Stella Artoiswww.fosters.com.au

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  The Strategist Group

  • Sydney, Australia

  • Marketing Assistant

    • 1997 - 2001
    • Sydney, Australia

    Responsible for marketing the monthly in-house publication, The Strategist, with a focus of expanding membership. Accountable for layout and distribution of design and materials, for enhancing current and proposed database initiatives and for the implementation of promotion and sales campaignsOrganized and promoted a series of nationwide seminars. Including sourcing venues, sponsorship and registration management. Marketing materials design and distribution, co-ordination of seminar content, materials and presentations.