Experience

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  Mbc Marketing

  • Lincoln/Ford Automotive Marketing Consultant, Product Specialist, And Event Coordinator

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  MBC Marketing LLC

  • United States

  • Lincoln/Ford Automotive Marketing Consultant, Product Specialist, and Event Coordinator

    • Nov 2012 - Present
    • United States

    • Manage the set-up and operations of product displays at industry conferences and special events.• Generate 10,000+ leads by identifying potential new customers through face-to-face interaction.• Serve as product specialist for guests, ambassadors, content creators, and dealership personal by educating individuals on all aspects of the vehicles.• Work closely with clients to identify their needs and challenges by providing solutions-oriented campaigns.• Cultivate and manage relationships with key clients, vendors, ambassadors, guests, content creators, and community partners.

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  Jackson Dawson

  • MA, NH, VT, NY, WI, PA, CT, & RI

  • Ford & Lincoln Motor Co. In-Dealership Product Trainer

    • Jan 2023 - Dec 2023
    • MA, NH, VT, NY, WI, PA, CT, & RI

    • In dealership trainer/facilitator responsible for coaching and assessing Sales Consultant, Dealership Staff, and Corporate Staff knowledge.• By utilizing various presentation methods, conducted private seminars and individual coaching sessions on new product and technologies.• Generated and maintained positive relationships with all dealership personnel by building rapport and earning trust through in-person, phone , and email communications. • Maintained a high level of product knowledge through ongoing internal trainings, development, and personal research.

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  Progressive Insurance

  • Greater Boston

  • Managed Repair Representative

    • Jan 2019 - Jan 2023
    • Greater Boston

    • Accurately and timely inspects vehicles and writes estimates, documents claim related information, and makes decisions consistent with claims standards and local laws• Proactively provides customers with information about the repair process and updates regarding the repairs of their vehicle• Works closely with vendors to facilitate timely completion of repairs and ensures the quality of repairs meets company and customer expectations• Explains procedures and answers inquiries for adjusting auto total loss claims.• Analyzes information obtained to establish compliance for regulatory requirements and settlement value.• Evaluates and negotiates settlement of automobile first and third-party physical damage claims within established settlement authority limits. Authorized to sign off on claims up to $25,000.• Provides coordination with internal functions to include appraisal operations, SIU, Region Counsel, and Salvage

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  Productions Plus – The Talent Shop

  • United States

  • Team Lead Product Specialist - Jaguar/Land Rover National Auto Show Team

    • Dec 2017 - Dec 2019
    • United States

    • Served as a product specialist on the entire line up of vehicles under the Jaguar / Land Rover (“JLR”) brand at National Auto Show activations as well as special marketing engagements. Spoke proficiently on features that separated JLR from other competitors• Executed all program objectives including lead generation, attendee engagement, allocation of branded premium items and others• Facilitated successful high-end automotive brand activations at auto shows and experiential drive events. Responsible for managing event logistics and coordinating staff. Roles included lead supervisor, production assistant, and event lead• Worked closely with local dealerships in business development and training efforts by generating significant leads• Served as product expert in answering any questions and inquiries potential buyers would have• Effectively engaged customers at live marketing events and functioned as a liaison between potential prospects and retailers.

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  EMG3

  • Mid Atlantic Region

  • Tour Manager (BAWA Local Ford Dealerships - The Power To Tour)

    • May 2017 - Dec 2017
    • Mid Atlantic Region

    • Responsible for overseeing the Ford Mid-Atlantic 2017 tour and sporting events • Successfully executed over 60+ events across the region• Coordinated, trained, and managed a team of 15+ brand ambassadors to ensure maximum performance and brand awareness• Managed logistical coordination of all tour related elements including vehicles, storage, and schedules• Communicated data, tour updates, schedules, and reports to EMG3 directors in a timely manner• Oversaw all technical issues on tour by troubleshooting with operations team and/or providing solutions before they arise

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  Taste of DC, LLC

  • United States
  • Food and Beverage Services
  • 1 - 100 Employee

  • Account Manager

    • Apr 2016 - Oct 2016

    • Managed all incoming business inquiries regarding food trucks, vendors, exhibitors, and artisans • Assess the sales and inventory pipelines based on the venue sq. footage, and the markets capabilities to maximize revenue • Aggressively prospect new business in the region by attending various events, forums, and conferences• Monitor and track client’s sales history, insurance forms, and pertinent contact information via the (CRM) Salesforce • Actively sell targeted food trucks, vendors, artisans, and exhibitors to meet all the established sales and revenues goals from Sales Director • Collaborate with the various departments to ensure a positive, flawless sales to operations transition• Negotiate with clients to maximize their effectiveness, exposure, and drive revenue growth at the events

  • Event Coordinator

    • Apr 2015 - Apr 2016

    • Supported the Director of Events with executing the largest Food Festival on the East Coast (Taste of DC) with over 50k participants while simultaneously producing over 15 Beer, Wine, and Cider (Drink the District) festivals nationwide • Responsible for organization of all contractors, distributors, event staff, and volunteers. Including managing invoicing and payroll• Oversaw the product procurement process by coordinating with top distributors, local brewery, and local winery representatives. • Worked with public and private partners to secure all necessary permits and licenses to meet event deadlines.• Researched potential new sites for future exhibitions and worked with executive management and local partners to determine feasibility

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  Mountain Dew Vertical Challenge

  • Northeast Region

  • Marketing Consultant

    • Jan 2010 - May 2015
    • Northeast Region

    • Managed preparation and daily operations of the Boston Ski Show and other events. Key responsibilities included preliminary planning, booth set-up, product and marketing materials preparation, and ongoing operations management• Served as the resident Chevrolet product specialist identifying potential new customers and generating 15,000+ leads

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  Rockstar Energy Drink

  • New Hampshire & Vermont

  • Sales Representative

    • Sep 2013 - Jun 2014
    • New Hampshire & Vermont

    • Reported and analyzed day-to-day sales activity to identify changes in demand and other market trends• Improved product sales through shelf management, display positioning, concept-selling and price point management

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  Zipcar

  • Greater Boston Area

  • Field Marketing Representative

    • Apr 2012 - Jun 2013
    • Greater Boston Area

    • Marketed Zipcar to potential customers through face-to-face interaction and informed potential customers of Zipcar’s benefits and pricing while serving as a product specialist

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  Lowell Spinners

  • Lowell, MA

  • Internship & Assistant Sports Turf Manager

    • Jun 2009 - Sep 2010
    • Lowell, MA

    • Supported front office operations through ticket sales, customer service, marketing, and public relations.

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  University of Oregon

  • University of Oregon, Eugene, OR

  • IntroDUCKtion Staff - Alcohol Education and Abuse Prevention Presenter

    • Jun 2007 - Jun 2009
    • University of Oregon, Eugene, OR

    • Selected to conduct and publicly speak at community education seminars regarding responsible alcohol consumption and substance abuse• Member of the University of Oregon orientation program

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  Alaska Rock Gym

  • Front Desk Manager, Cashier, and Instructor

    • Jun 2003 - Aug 2005

    Rock climbing instructor for all ages; Provided membership sales, services, and equipment rental

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  Knowles 2004 U.S. Senate Campaign

  • Instructor/Sales Associate

    • Aug 2004 - Dec 2004

    As a canvasser, conducted community education, voter education, and office