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Kristy Watt profile image

Kristy Watt

Marketing Associate at Wawanesa Insurance
Intro Book
Marketing professional with experience in social media marketing and event planning.
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Location
San Diego County, California, United States, US
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Bio

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Kristy Watt is a seasoned marketing professional with experience in social media marketing, marketing coordination, and event planning. She holds a Bachelor's Degree in International Business from San Diego State University and certifications in Google Analytics, Hootsuite Social Media Marketing, and HubSpot Email Marketing.

Credentials

  • Google Analytics Certification
    Google Digital Academy (Skillshop)
  • Hootsuite Platform Certification
    Hootsuite Academy
  • Hootsuite Social Media Marketing Certification
    Hootsuite Academy
  • HubSpot Email Marketing Certification
    HubSpot Academy

Experience

  • Wawanesa Insurance
    • Canada
    • Insurance
    • 700 & Above Employee
    • Marketing Associate
      • Mar 2020 - Present

    • Marketing Coordinator
      • Aug 2018 - Present

  • Global Equity Finance
    • Greater San Diego Area
    • Executive Assistant and Social Media Coordinator
      • Jan 2018 - Aug 2018
      • Greater San Diego Area

  • Coldwell Banker West
    • Greater San Diego Area
    • Marketing Intern
      • Sep 2017 - Dec 2017
      • Greater San Diego Area

      • Developed a strategic social media marketing plan for both mortgage and real estate companies• Assisted with creating the international relocation program by analyzing the needs of movers and buyers • Implemented a SWOT analysis to develop protocols for maintaining online presence and to increase traffic• Utilized graphic design platforms to create marketing material for loan officers and real estate agents• Analyzed data from Adwerx and Facebook Ads to understand implications of marketing campaigns

  • San Diego State University
    • Student Assistant
      • Feb 2016 - Feb 2017

      • Prepared orientations for incoming exchange students each semester for over 400 students • Entered classified and heavily detailed student information into the system database • Performed clerical work such as filing, copying, typing documents, etc• Promoted upcoming events to the new exchange students• Communicated with faculty and students over the phone and through emails

  • Alpha Phi Omega National Service Fraternity
    • Greater San Diego Area
    • Historian of Alpha Delta Chapter
      • Aug 2013 - Jun 2016
      • Greater San Diego Area

      • Recruited new members each semester by working with the publicity vice president • Managed and utilized social media in order to enhance member retention• Led a team to accomplish projects with strict deadlines • Presented weekly recap videos to an audience of over 100 members• Recorded and documented events to expand the publicity of the fraternity to the community

Education

  • 2013 - 2017
    San Diego State University-California State University
    Bachelor’s Degree, International Business
  • 2017 - 2017
    East China Normal University
    Chinese Language and Literature

Suggested Services

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Industry Focus. “Marketing and Advertising”

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