Okay, let’s calculate this. Krista has 1-2 years of experience as an owner of Rock Financial, which is a small business. Her skills in fixed annuities, retirement planning, and insurance are in demand. Location is Tyler, Texas, which is a mid-sized city. According to the Bureau of Labor Statistics, financial managers in Texas can earn around $85,000-$110,000 per year. Considering her experience and skills, I estimate her hourly rate to be around $125, which is slightly below the national average for financial managers. However, this is a rough estimate and may vary based on individual performance and market conditions.