Experience

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  Viking Footwear

  • Norway
  • Retail Apparel and Fashion
  • 1 - 100 Employee

  • Area Manager Scandinavia

    • Feb 2023 - Present

  • Country Manager Norway

    • Dec 2016 - Feb 2023

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  Sportmarket Nordic AS

  • Oslo Area, Norway

  • Sales Manager

    • Dec 2013 - Dec 2016
    • Oslo Area, Norway

    Head of sales at the Norwegian subsidiary of Sportmarket AB. Implement the heritage, spirit and culture of Sportmarket AB and the strong portfolio of brands to the Norwegian market. The list of brands contains KEEN Footwear, Kombi, Chaos, Footbalance, Chrome Industries, Point65 Bublebee and Zero Point. Create the market by growing existing customers and key accounts as well as building new distribution.

• 

  Supernature AS

  • Oslo Area, Norway

  • Sales & Marketing Manager

    • Oct 2012 - Dec 2013
    • Oslo Area, Norway

    The leading and most innovative superfood brand within the health food sector. Head of sales and marketing division. Total responsibilities for all sales and marketing activities in Norway and abroad. Establishing a new long term sales, distribution and marketing strategy. Responsible of establishing the company's export market. Budgeting and forecasting of the sales and marketing division. Leading the organization to deliver top and bottom line goals. Member of the leadership team.

• 

  Puma Norway AS

  • Oslo Area, Norway

  • Sales Manager

    • Mar 2012 - Oct 2012
    • Oslo Area, Norway

    Hired to "re-build" Puma Norway. In close relationship with the CM get Puma back in the marketplace at a position as one of the leading sport lifestyle brands. Head of sales in all categories and business units. Establish a new organization, new sales and distribution strategy. Cost efficiency, grow net sales, margin increase and deliver a bottom line in line with nordic expectations. 6 direct reports.

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  Adidas Group

  • Oslo Area, Norway

  • Category Manager Training

    • Sep 2010 - Mar 2012
    • Oslo Area, Norway

    Responsible for establishing and grow the training category in a new way. Build a long term strategic go to market plan for the categories. Sales responsibilities towards Gresvig, XXL, Sport 1 and the training category in total. Under the training umbrella you'll also find the categories Outdoor, Kids, Swim, Tennis and Accessories. On a regular day to day basis support and keep the field sales team updated to maximize the business.

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  Nike

  • Oslo Area, Norway

  • Sales Manager Sport Performance

    • Sep 2003 - Sep 2010
    • Oslo Area, Norway

    Head of sales in the Sport Performance division. Budgeting, assortment planning. Responsible for all planning and implementation of global initiatives in the norwegian marketplace. Forecasting and reporting of the sales process to Nike EHQ in Holland. Increasing profitability for both Nike and our key accounts. Team of 6 employees. During the years i've also hold the positions as key account manager and sales manager footwear & equipment. I was the contact person for Nike's Icelandic distributor from 2003 - 2008.

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  Reebok

  • Oslo Area, Norway

  • Sales Manager Norway

    • Jun 2000 - Sep 2003
    • Oslo Area, Norway

    Head of operations. Part of a Scandinavian organization including Sweden, Denmark and Iceland. Responsible for a team of 4 employees.

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  Intersport Byporten, Oslo

  • Store Manager

    • Mar 1999 - Jun 2000

    Gresvig´s pilot project and at that time the largest Intersport store in Norway ( 1350 Sq. meters). The store had a turnover at approximately 35 mill NOK. In head of operations and staff manager for 30 employees.

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  Intersport Hauketo, Oslo

  • Store Manager

    • Feb 1998 - Mar 1999

    Turnover at 7 Mill. NOK. In head of operations and staff manager for 6 employees.

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  Intersport Namsos

  • Sales clerk

    • Nov 1994 - Feb 1998

    Area manager and buyer for apparel and footwear.

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  Intersport Namsos

  • Part time Sales clerk

    • Jun 1990 - Jan 1994