Okay, let’s tackle this. So Kirk has 48 years of experience in the hospitality industry, which is a long time. Typically, experienced professionals in this field can charge higher rates. However, the specific rate depends on the location, industry demand, and the individual's role. Since Kirk is an owner and has extensive experience, he might be able to charge a premium. Considering his experience, I would estimate his hourly rate to be around $75, which is on the lower end for someone with his experience. However, this is a rough estimate and may vary based on various factors.