Experience

• 

  EY

  • Hong Kong

  • Client Executive Leader, Greater China

    • Sep 2018 - Present
    • Hong Kong

    Enable enterprises and entrepreneurs to make the right business decisions with tax best practices in situations from global expansion to deal structure to daily compliance & reporting, by connecting them to the right tax solutions and teams at EY.

• 

  Asia Vision Technology Limited (AVT)

  • Hong Kong

  • General Manager

    • Jan 2017 - Feb 2018
    • Hong Kong

    Asia Vision is one of the world’s leading OCR technology and solution providers for vehicle and container identity recognition. It specializes in A) access control of parking lots, customs agencies and border crossing; B) gate and quay crane automation of container terminals. Kira manages its two offices (one in Hong Kong and the other in Shenzhen) and is responsible for P&L, team management, product development strategy and also spearhead sales team.

• 

  Riot Games

  • Hong Kong

  • Director of Business Development - China

    • Sep 2015 - Dec 2016
    • Hong Kong

    Riot Games, the US game developer of the League of Legends, is the main driver and contributor of the eSports ecosystem in China. Kira was the project owner/manager of League of Legends Professional League (LPL) 2016 Spring, the biggest eSports tournament in China. Her responsibilities inlcude: - Own the masterplan and team development - Manage relationships with stakeholders as the gatekeeper of quality & values - Seek sponsorship and design the cooperation model - Screen and evaluate the performance of vendors and partners - Internal expectation management and presentation

• 

  Zenimax

  • Hong Kong

  • Director of Game Operations

    • Mar 2013 - Aug 2015
    • Hong Kong

    As the right arm of the GM, she develops business partnerships to grow both online and console game business in APAC with a focus in China - License PC online and mobile titles to Asian game publishers and lead the contract negotiation from the perspective of game operations and marketing - Identify investment/acquisition and IP licensing opportunities, i.e. map Zenimax portfolio IP (Fallout, Elder Scrolls, Quake, etc.) with Asian developers to develop or co-develop both PC and mobile titles- Capitalize on console market growth in APAC by building distribution partnerships with local console game publishers/PC hardware brands/OEMs

• 

  Tencent

  • Shenzhen, Guangdong, China

  • Senior Project Manager

    • Sep 2010 - Feb 2013
    • Shenzhen, Guangdong, China

    As a key member of its think tank, Kira provided business analysis and decision-making support to the top management of Tencent Games in terms of game operation assessment, department revenue projection & budgeting, pricing, customer profile research etc. - Design and execute on standard cadence of operations (e.g., goal setting, revenue review, key milestones review). - Support game operations teams with planning and operational requests (e.g. design Operation Assessment Model and Dashboard)- Strategic projects and initiatives (e.g. licensing and lifetime value estimation) - Perform market analysis or opportunity sizing to gather business insights. Drive impactful analysis on major revenue and product trends, including user profile, leading revenue indicators, monetization strategy, etc.

• 

  PricewaterhouseCoopers

  • Beijing City, China

  • Senior Consultant

    • Jul 2007 - Aug 2010
    • Beijing City, China

    - Provide strategic and performance improvement consultancy (e.g. operational restructuring, supply chain management, etc.) to clients including Qingdao Beer, Alcon, Rockcheck Steel, etc.- Support M&A and IPOs projects with operational due diligence and performance evaluation. Clients served include Telstra, Bayer, etc.- Business development and account management of PwC’s Global Priority Accounts in Asia Pacific including BASF, Nestle, etc. for PwC’s Tax & Advisory services.